Political Ecology on Instagram Digital Media as A Politeness Branding Image

The convergence of technology has a major impact on human life. The dependence on media forms media ecology. Media ecology becomes a bridge in creating a group self-image. The main study of this research was to analyze the forms of politeness verbal messages on digital media @PandemicTalks. The Inst...

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Autores principales:	Mazida Fadhila, Tiani Riris, Latifah Afidhatul
Formato:	article
Lenguaje:	EN FR
Publicado:	EDP Sciences 2021
Materias:	Environmental sciences GE1-350
Acceso en línea:	https://doaj.org/article/cd1221af953c4df5a15e5df3db82392f
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id	oai:doaj.org-article:cd1221af953c4df5a15e5df3db82392f
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spelling	oai:doaj.org-article:cd1221af953c4df5a15e5df3db82392f2021-11-08T15:19:58ZPolitical Ecology on Instagram Digital Media as A Politeness Branding Image2267-124210.1051/e3sconf/202131705010https://doaj.org/article/cd1221af953c4df5a15e5df3db82392f2021-01-01T00:00:00Zhttps://www.e3s-conferences.org/articles/e3sconf/pdf/2021/93/e3sconf_icenis2021_05010.pdfhttps://doaj.org/toc/2267-1242The convergence of technology has a major impact on human life. The dependence on media forms media ecology. Media ecology becomes a bridge in creating a group self-image. The main study of this research was to analyze the forms of politeness verbal messages on digital media @PandemicTalks. The Instagram account @PandemicTalks presents a new style of sharing information on digital media through graphic and visual content. The research orientation focused on visual verbal messages with the substance of COVID-19 related to the government policies. This qualitative research used both netnographic and descriptive phenomenological method. The results show that the COVID-19 Pandemic formed the characters of technology literate society. The communication lines were more dynamically interactive. Language was as a social and political control in creating the politeness branding image. The politeness strategy used the verbal wisdom markers. The sharing function politeness of visual verbal messages on the @PandemicTalks account was more dominant. The branding image used a persuasive euphemistic language style.Mazida FadhilaTiani RirisLatifah AfidhatulEDP SciencesarticleEnvironmental sciencesGE1-350ENFRE3S Web of Conferences, Vol 317, p 05010 (2021)
institution	DOAJ
collection	DOAJ
language	EN FR
topic	Environmental sciences GE1-350
spellingShingle	Environmental sciences GE1-350 Mazida Fadhila Tiani Riris Latifah Afidhatul Political Ecology on Instagram Digital Media as A Politeness Branding Image
description	The convergence of technology has a major impact on human life. The dependence on media forms media ecology. Media ecology becomes a bridge in creating a group self-image. The main study of this research was to analyze the forms of politeness verbal messages on digital media @PandemicTalks. The Instagram account @PandemicTalks presents a new style of sharing information on digital media through graphic and visual content. The research orientation focused on visual verbal messages with the substance of COVID-19 related to the government policies. This qualitative research used both netnographic and descriptive phenomenological method. The results show that the COVID-19 Pandemic formed the characters of technology literate society. The communication lines were more dynamically interactive. Language was as a social and political control in creating the politeness branding image. The politeness strategy used the verbal wisdom markers. The sharing function politeness of visual verbal messages on the @PandemicTalks account was more dominant. The branding image used a persuasive euphemistic language style.
format	article
author	Mazida Fadhila Tiani Riris Latifah Afidhatul
author_facet	Mazida Fadhila Tiani Riris Latifah Afidhatul
author_sort	Mazida Fadhila
title	Political Ecology on Instagram Digital Media as A Politeness Branding Image
title_short	Political Ecology on Instagram Digital Media as A Politeness Branding Image
title_full	Political Ecology on Instagram Digital Media as A Politeness Branding Image
title_fullStr	Political Ecology on Instagram Digital Media as A Politeness Branding Image
title_full_unstemmed	Political Ecology on Instagram Digital Media as A Politeness Branding Image
title_sort	political ecology on instagram digital media as a politeness branding image
publisher	EDP Sciences
publishDate	2021
url	https://doaj.org/article/cd1221af953c4df5a15e5df3db82392f
work_keys_str_mv	AT mazidafadhila politicalecologyoninstagramdigitalmediaasapolitenessbrandingimage AT tianiriris politicalecologyoninstagramdigitalmediaasapolitenessbrandingimage AT latifahafidhatul politicalecologyoninstagramdigitalmediaasapolitenessbrandingimage
_version_	1718441891777740800

Political Ecology on Instagram Digital Media as A Politeness Branding Image

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