A consumer-driven approach

Reviewed book edited by: Stephen Quinn and Kim Kierans Publication date: May, 2011 This book is a second volume of studies of innovations at selected media companies in the Asia-Pacific region. The book is divided into ten chapters, covering a range of new media innovations in v...

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Autor principal: Rukhsana Aslam
Formato: article
Lenguaje:EN
Publicado: Asia Pacific Network 2011
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Acceso en línea:https://doaj.org/article/ce7deb3913ae489b8647a106533cab7e
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spelling oai:doaj.org-article:ce7deb3913ae489b8647a106533cab7e2021-12-02T10:15:25ZA consumer-driven approach10.24135/pjr.v17i1.3881023-94992324-2035https://doaj.org/article/ce7deb3913ae489b8647a106533cab7e2011-05-01T00:00:00Zhttps://ojs.aut.ac.nz/pacific-journalism-review/article/view/388https://doaj.org/toc/1023-9499https://doaj.org/toc/2324-2035 Reviewed book edited by: Stephen Quinn and Kim Kierans Publication date: May, 2011 This book is a second volume of studies of innovations at selected media companies in the Asia-Pacific region. The book is divided into ten chapters, covering a range of new media innovations in various countries of the region. Each chapter focuses of the trends and usage of a particular form of media in each country.  Rukhsana AslamAsia Pacific NetworkarticleCommunication. Mass mediaP87-96Journalism. The periodical press, etc.PN4699-5650ENPacific Journalism Review, Vol 17, Iss 1 (2011)
institution DOAJ
collection DOAJ
language EN
topic Communication. Mass media
P87-96
Journalism. The periodical press, etc.
PN4699-5650
spellingShingle Communication. Mass media
P87-96
Journalism. The periodical press, etc.
PN4699-5650
Rukhsana Aslam
A consumer-driven approach
description Reviewed book edited by: Stephen Quinn and Kim Kierans Publication date: May, 2011 This book is a second volume of studies of innovations at selected media companies in the Asia-Pacific region. The book is divided into ten chapters, covering a range of new media innovations in various countries of the region. Each chapter focuses of the trends and usage of a particular form of media in each country. 
format article
author Rukhsana Aslam
author_facet Rukhsana Aslam
author_sort Rukhsana Aslam
title A consumer-driven approach
title_short A consumer-driven approach
title_full A consumer-driven approach
title_fullStr A consumer-driven approach
title_full_unstemmed A consumer-driven approach
title_sort consumer-driven approach
publisher Asia Pacific Network
publishDate 2011
url https://doaj.org/article/ce7deb3913ae489b8647a106533cab7e
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