KEGIATAN PUBLIC RELATIONS SEBAGAI UPAYA PENGUATAN EKSISTENSI PERPUSTAKAAN

Library is an institution which provides selected information sources and services for people. The information sources available in library are selected and provided systematically makes people easy to find the needed information.  However, some libraries suffer of lack of user so must be done libra...

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Autores principales: Neneng Komariah, Saleha Rodiah, M. Zaky Rakhmat
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Publicado: Lembaga Ilmu Pengetahuan Indonesia 2018
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Acceso en línea:https://doaj.org/article/d278db8c1fd740ba9693610e95aee700
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spelling oai:doaj.org-article:d278db8c1fd740ba9693610e95aee7002021-12-02T17:25:38ZKEGIATAN PUBLIC RELATIONS SEBAGAI UPAYA PENGUATAN EKSISTENSI PERPUSTAKAAN0125-90082301-859310.14203/j.baca.v39i2.431https://doaj.org/article/d278db8c1fd740ba9693610e95aee7002018-12-01T00:00:00Zhttps://jurnalbaca.pdii.lipi.go.id/index.php/baca/article/view/431https://doaj.org/toc/0125-9008https://doaj.org/toc/2301-8593Library is an institution which provides selected information sources and services for people. The information sources available in library are selected and provided systematically makes people easy to find the needed information.  However, some libraries suffer of lack of user so must be done library management for existance empowerment. This paper discuss implementation of “pencils” of public relations, it is a strategy in library empowerment conducted in Telkom University Open Library. Pencils of public relations is  a strategy based on creating good relationship with relevant stakeholders which  consists  of publications, events, news, community involvement, identity tools, lobbying, and social investment. The research method used is descriptive qualitative and data collected by interview and focus group discussion. The results shows that the  Telkom University Open Library has implemented “pencils” of public relations in strengthening its existence.Neneng KomariahSaleha RodiahM. Zaky RakhmatLembaga Ilmu Pengetahuan Indonesiaarticlepublic relationscommunicationpromotionlibrary servicesacademic librarytelkom universityBibliography. Library science. Information resourcesZENIDBaca: Jurnal Dokumentasi dan Informasi, Vol 39, Iss 2, Pp 197-205 (2018)
institution DOAJ
collection DOAJ
language EN
ID
topic public relations
communication
promotion
library services
academic library
telkom university
Bibliography. Library science. Information resources
Z
spellingShingle public relations
communication
promotion
library services
academic library
telkom university
Bibliography. Library science. Information resources
Z
Neneng Komariah
Saleha Rodiah
M. Zaky Rakhmat
KEGIATAN PUBLIC RELATIONS SEBAGAI UPAYA PENGUATAN EKSISTENSI PERPUSTAKAAN
description Library is an institution which provides selected information sources and services for people. The information sources available in library are selected and provided systematically makes people easy to find the needed information.  However, some libraries suffer of lack of user so must be done library management for existance empowerment. This paper discuss implementation of “pencils” of public relations, it is a strategy in library empowerment conducted in Telkom University Open Library. Pencils of public relations is  a strategy based on creating good relationship with relevant stakeholders which  consists  of publications, events, news, community involvement, identity tools, lobbying, and social investment. The research method used is descriptive qualitative and data collected by interview and focus group discussion. The results shows that the  Telkom University Open Library has implemented “pencils” of public relations in strengthening its existence.
format article
author Neneng Komariah
Saleha Rodiah
M. Zaky Rakhmat
author_facet Neneng Komariah
Saleha Rodiah
M. Zaky Rakhmat
author_sort Neneng Komariah
title KEGIATAN PUBLIC RELATIONS SEBAGAI UPAYA PENGUATAN EKSISTENSI PERPUSTAKAAN
title_short KEGIATAN PUBLIC RELATIONS SEBAGAI UPAYA PENGUATAN EKSISTENSI PERPUSTAKAAN
title_full KEGIATAN PUBLIC RELATIONS SEBAGAI UPAYA PENGUATAN EKSISTENSI PERPUSTAKAAN
title_fullStr KEGIATAN PUBLIC RELATIONS SEBAGAI UPAYA PENGUATAN EKSISTENSI PERPUSTAKAAN
title_full_unstemmed KEGIATAN PUBLIC RELATIONS SEBAGAI UPAYA PENGUATAN EKSISTENSI PERPUSTAKAAN
title_sort kegiatan public relations sebagai upaya penguatan eksistensi perpustakaan
publisher Lembaga Ilmu Pengetahuan Indonesia
publishDate 2018
url https://doaj.org/article/d278db8c1fd740ba9693610e95aee700
work_keys_str_mv AT nenengkomariah kegiatanpublicrelationssebagaiupayapenguataneksistensiperpustakaan
AT saleharodiah kegiatanpublicrelationssebagaiupayapenguataneksistensiperpustakaan
AT mzakyrakhmat kegiatanpublicrelationssebagaiupayapenguataneksistensiperpustakaan
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