The effect of organizational learning on market orientation moderated by job satisfaction

The study was aimed to examine the effect of organizational learning on market orientation moderated by job satisfaction. Quantitative approach was used due to the design of this study. The causal relationship of variables was understood using Structural Equation Modeling-Partial Least Squares (SEM-...

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Autores principales: Salim Al Idrus, Ansari Saleh Ahmar, Abdussakir
Formato: article
Lenguaje:EN
Publicado: Taylor & Francis Group 2018
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Acceso en línea:https://doaj.org/article/d45cf8b4f8f149279ffca4d211318f9e
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spelling oai:doaj.org-article:d45cf8b4f8f149279ffca4d211318f9e2021-12-02T14:07:32ZThe effect of organizational learning on market orientation moderated by job satisfaction2331-197510.1080/23311975.2018.1475048https://doaj.org/article/d45cf8b4f8f149279ffca4d211318f9e2018-01-01T00:00:00Zhttp://dx.doi.org/10.1080/23311975.2018.1475048https://doaj.org/toc/2331-1975The study was aimed to examine the effect of organizational learning on market orientation moderated by job satisfaction. Quantitative approach was used due to the design of this study. The causal relationship of variables was understood using Structural Equation Modeling-Partial Least Squares (SEM-PLS). Population of study was 52 dairy cattle milk cooperatives in East Java. Sampling method was simple random sampling, which, after subjecting this population to this method, resulted in a sample of 46 cooperatives. Data were obtained through questionnaire where the items were prepared and processed with SmartPLS. Two results were obtained: (1) higher organizational learning was related with higher market orientation, and (2) job satisfaction had a positive effect on market orientation because it was helpful to increase market orientation of dairy cattle milk cooperatives in East Java, Indonesia.Salim Al IdrusAnsari Saleh AhmarAbdussakirTaylor & Francis Grouparticleorganizational learningmarket orientationjob satisfactiondairy cattle milk cooperativesBusinessHF5001-6182Management. Industrial managementHD28-70ENCogent Business & Management, Vol 5, Iss 1 (2018)
institution DOAJ
collection DOAJ
language EN
topic organizational learning
market orientation
job satisfaction
dairy cattle milk cooperatives
Business
HF5001-6182
Management. Industrial management
HD28-70
spellingShingle organizational learning
market orientation
job satisfaction
dairy cattle milk cooperatives
Business
HF5001-6182
Management. Industrial management
HD28-70
Salim Al Idrus
Ansari Saleh Ahmar
Abdussakir
The effect of organizational learning on market orientation moderated by job satisfaction
description The study was aimed to examine the effect of organizational learning on market orientation moderated by job satisfaction. Quantitative approach was used due to the design of this study. The causal relationship of variables was understood using Structural Equation Modeling-Partial Least Squares (SEM-PLS). Population of study was 52 dairy cattle milk cooperatives in East Java. Sampling method was simple random sampling, which, after subjecting this population to this method, resulted in a sample of 46 cooperatives. Data were obtained through questionnaire where the items were prepared and processed with SmartPLS. Two results were obtained: (1) higher organizational learning was related with higher market orientation, and (2) job satisfaction had a positive effect on market orientation because it was helpful to increase market orientation of dairy cattle milk cooperatives in East Java, Indonesia.
format article
author Salim Al Idrus
Ansari Saleh Ahmar
Abdussakir
author_facet Salim Al Idrus
Ansari Saleh Ahmar
Abdussakir
author_sort Salim Al Idrus
title The effect of organizational learning on market orientation moderated by job satisfaction
title_short The effect of organizational learning on market orientation moderated by job satisfaction
title_full The effect of organizational learning on market orientation moderated by job satisfaction
title_fullStr The effect of organizational learning on market orientation moderated by job satisfaction
title_full_unstemmed The effect of organizational learning on market orientation moderated by job satisfaction
title_sort effect of organizational learning on market orientation moderated by job satisfaction
publisher Taylor & Francis Group
publishDate 2018
url https://doaj.org/article/d45cf8b4f8f149279ffca4d211318f9e
work_keys_str_mv AT salimalidrus theeffectoforganizationallearningonmarketorientationmoderatedbyjobsatisfaction
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AT abdussakir theeffectoforganizationallearningonmarketorientationmoderatedbyjobsatisfaction
AT salimalidrus effectoforganizationallearningonmarketorientationmoderatedbyjobsatisfaction
AT ansarisalehahmar effectoforganizationallearningonmarketorientationmoderatedbyjobsatisfaction
AT abdussakir effectoforganizationallearningonmarketorientationmoderatedbyjobsatisfaction
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