Sustainability strategies and performance of public universities in Kenya

The current operational setup in Kenya’s Universities is a turbulent one and highly competitive market condition. To ensure survival and sustainability, public universities require to adopt and implement competitive strategies. Many scholars have investigated sustainability efforts by Universities i...

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Autores principales:	Peter Kariuki, Beatrice Elesani Ombaka, Paul Kiumbe Mburu
Formato:	article
Lenguaje:	EN
Publicado:	Ümit Hacıoğlu 2021
Materias:	sustainability strategies, cost reduction, collaboration, diversification, performance, public universities Social Sciences H
Acceso en línea:	https://doaj.org/article/d71ef2d35810487e97a879494afb255a
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spelling	oai:doaj.org-article:d71ef2d35810487e97a879494afb255a2021-11-07T08:04:32ZSustainability strategies and performance of public universities in Kenya2147-447810.20525/ijrbs.v10i7.1401https://doaj.org/article/d71ef2d35810487e97a879494afb255a2021-11-01T00:00:00Zhttps://www.ssbfnet.com/ojs/index.php/ijrbs/article/view/1401https://doaj.org/toc/2147-4478The current operational setup in Kenya’s Universities is a turbulent one and highly competitive market condition. To ensure survival and sustainability, public universities require to adopt and implement competitive strategies. Many scholars have investigated sustainability efforts by Universities in pursuit of performance, however, it is still not clear how sustainable strategies have the greatest influence on the performance of Public Universities. Thus, the study set to establish the influence of sustainability strategies on the performance of Public Universities in Kenya. The study was anchored on resource-based theory. To achieve the objectives, the study was anchored on a pragmatic philosophy and mixed research design with a target population of 234 University top managers. Primary data was collected using a 5 point Likert-type questionnaire and an interview guide. Data were analyzed using descriptive and inferential statistics. Findings revealed that sustainability strategies had a significantly statistical influence on the performance of public universities in Kenya. The regression analysis for composite results revealed that sustainability strategies (SS) alone account for 53% of the variation of performance of Public Universities (R2=0.53, (t=7.68, p<0.05). Regression analysis for individual results, cost reduction (CR) (R2 0.518, t=18.07 p, <0.05), collaboration (C) (R2=0.418, t=2.7 p, <0.05) and diversification (D) (R2=0.218, t=8.07 p, <0.05). This study concluded that implementation of sustainability strategies (cost reduction, diversification, and collaboration) are essential strategies Public Universities can use in their endeavor to improve their performance.Peter KariukiBeatrice Elesani OmbakaPaul Kiumbe MburuÜmit Hacıoğluarticlesustainability strategies, cost reduction, collaboration, diversification, performance, public universitiesSocial SciencesHENInternational Journal of Research In Business and Social Science, Vol 10, Iss 7, Pp 40-52 (2021)
institution	DOAJ
collection	DOAJ
language	EN
topic	sustainability strategies, cost reduction, collaboration, diversification, performance, public universities Social Sciences H
spellingShingle	sustainability strategies, cost reduction, collaboration, diversification, performance, public universities Social Sciences H Peter Kariuki Beatrice Elesani Ombaka Paul Kiumbe Mburu Sustainability strategies and performance of public universities in Kenya
description	The current operational setup in Kenya’s Universities is a turbulent one and highly competitive market condition. To ensure survival and sustainability, public universities require to adopt and implement competitive strategies. Many scholars have investigated sustainability efforts by Universities in pursuit of performance, however, it is still not clear how sustainable strategies have the greatest influence on the performance of Public Universities. Thus, the study set to establish the influence of sustainability strategies on the performance of Public Universities in Kenya. The study was anchored on resource-based theory. To achieve the objectives, the study was anchored on a pragmatic philosophy and mixed research design with a target population of 234 University top managers. Primary data was collected using a 5 point Likert-type questionnaire and an interview guide. Data were analyzed using descriptive and inferential statistics. Findings revealed that sustainability strategies had a significantly statistical influence on the performance of public universities in Kenya. The regression analysis for composite results revealed that sustainability strategies (SS) alone account for 53% of the variation of performance of Public Universities (R2=0.53, (t=7.68, p<0.05). Regression analysis for individual results, cost reduction (CR) (R2 0.518, t=18.07 p, <0.05), collaboration (C) (R2=0.418, t=2.7 p, <0.05) and diversification (D) (R2=0.218, t=8.07 p, <0.05). This study concluded that implementation of sustainability strategies (cost reduction, diversification, and collaboration) are essential strategies Public Universities can use in their endeavor to improve their performance.
format	article
author	Peter Kariuki Beatrice Elesani Ombaka Paul Kiumbe Mburu
author_facet	Peter Kariuki Beatrice Elesani Ombaka Paul Kiumbe Mburu
author_sort	Peter Kariuki
title	Sustainability strategies and performance of public universities in Kenya
title_short	Sustainability strategies and performance of public universities in Kenya
title_full	Sustainability strategies and performance of public universities in Kenya
title_fullStr	Sustainability strategies and performance of public universities in Kenya
title_full_unstemmed	Sustainability strategies and performance of public universities in Kenya
title_sort	sustainability strategies and performance of public universities in kenya
publisher	Ümit Hacıoğlu
publishDate	2021
url	https://doaj.org/article/d71ef2d35810487e97a879494afb255a
work_keys_str_mv	AT peterkariuki sustainabilitystrategiesandperformanceofpublicuniversitiesinkenya AT beatriceelesaniombaka sustainabilitystrategiesandperformanceofpublicuniversitiesinkenya AT paulkiumbemburu sustainabilitystrategiesandperformanceofpublicuniversitiesinkenya
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Sustainability strategies and performance of public universities in Kenya

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