Determinants of trust and purchase intention in online environment
An intensive development of information and communication technologies has contributed to an increasing number of individuals who prefer online shopping. Hence, examining the factors that determine their decision is the subject of significant attention of the academic and professional public. When i...
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| Format: | article |
| Language: | SR |
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University Business Academy - Faculty of Economics and Engineering Management, Novi Sad, Serbia
2021
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| Subjects: | |
| Online Access: | https://doaj.org/article/d732528be66442af80deda4c4a685a42 |
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