Market orientation, corporate social responsibility, and firm performance: The moderating role of relationship marketing orientation
This study aims to examine the relationship among concepts as market orientation, corporate social responsibility, firm performance, and relationship marketing orientation in a transition economy such Vietnam. A model with its key determinants was conducted with quantitative test on a sample of 242...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | article |
| Language: | EN |
| Published: |
Taylor & Francis Group
2021
|
| Subjects: | |
| Online Access: | https://doaj.org/article/da2b0bd46f214bd9a6b1987f1bd39fa9 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|