MODELING HIGHER EDUCATION ATTRACTIVENESS TO STAND GLOBAL ENVIRONMENT
Inabilities to deal with the changing environment may lead Higher Education Institutions (HEI) to loose institution al attractiveness. Digital transformation requires global insertion as essential feature to institutional attractiveness. Processes for international edu...
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Universidade Federal de Santa Catarina
2016
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oai:doaj.org-article:db227f4785a949af9d2c3a18dc4b24a42021-11-11T15:49:47ZMODELING HIGHER EDUCATION ATTRACTIVENESS TO STAND GLOBAL ENVIRONMENT1983-4535https://doaj.org/article/db227f4785a949af9d2c3a18dc4b24a42016-01-01T00:00:00Zhttp://www.redalyc.org/articulo.oa?id=319345197002https://doaj.org/toc/1983-4535Inabilities to deal with the changing environment may lead Higher Education Institutions (HEI) to loose institution al attractiveness. Digital transformation requires global insertion as essential feature to institutional attractiveness. Processes for international education seem to lack the links between real environmental trends and the internal capabilities to global education. HEI managers may approach endeavors to internationalize education combining ambidextrous strategy supported by consolidated resilience capabilities. The latest ones refer to building internal value attributes to increase institutional attractiv eness assuring solid standing in the global environment. In this article, a theoretical essay, we approach the problem of creating resilience as a way of backing up ambidexterity to generate institutional attractiveness. The set of value attributes, on the other hand, may originate strategic routes to strengthen internal competences and to make the institution more attractive, as a dynamic capability.Leonel Cezar RodriguesAntonio Marcos VivanJosé Eduardo StoropoliUniversidade Federal de Santa CatarinaarticleEducation (General)L7-991Special aspects of educationLC8-6691ESPTRevista Gestão Universitária na América Latina , Vol 9, Iss 1, Pp 21-36 (2016) |
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Education (General) L7-991 Special aspects of education LC8-6691 |
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Education (General) L7-991 Special aspects of education LC8-6691 Leonel Cezar Rodrigues Antonio Marcos Vivan José Eduardo Storopoli MODELING HIGHER EDUCATION ATTRACTIVENESS TO STAND GLOBAL ENVIRONMENT |
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Inabilities to deal with the changing environment may lead Higher Education Institutions (HEI) to loose institution al attractiveness. Digital transformation requires global insertion as essential feature to institutional attractiveness. Processes for international education seem to lack the links between real environmental trends and the internal capabilities to global education. HEI managers may approach endeavors to internationalize education combining ambidextrous strategy supported by consolidated resilience capabilities. The latest ones refer to building internal value attributes to increase institutional attractiv eness assuring solid standing in the global environment. In this article, a theoretical essay, we approach the problem of creating resilience as a way of backing up ambidexterity to generate institutional attractiveness. The set of value attributes, on the other hand, may originate strategic routes to strengthen internal competences and to make the institution more attractive, as a dynamic capability. |
format |
article |
author |
Leonel Cezar Rodrigues Antonio Marcos Vivan José Eduardo Storopoli |
author_facet |
Leonel Cezar Rodrigues Antonio Marcos Vivan José Eduardo Storopoli |
author_sort |
Leonel Cezar Rodrigues |
title |
MODELING HIGHER EDUCATION ATTRACTIVENESS TO STAND GLOBAL ENVIRONMENT |
title_short |
MODELING HIGHER EDUCATION ATTRACTIVENESS TO STAND GLOBAL ENVIRONMENT |
title_full |
MODELING HIGHER EDUCATION ATTRACTIVENESS TO STAND GLOBAL ENVIRONMENT |
title_fullStr |
MODELING HIGHER EDUCATION ATTRACTIVENESS TO STAND GLOBAL ENVIRONMENT |
title_full_unstemmed |
MODELING HIGHER EDUCATION ATTRACTIVENESS TO STAND GLOBAL ENVIRONMENT |
title_sort |
modeling higher education attractiveness to stand global environment |
publisher |
Universidade Federal de Santa Catarina |
publishDate |
2016 |
url |
https://doaj.org/article/db227f4785a949af9d2c3a18dc4b24a4 |
work_keys_str_mv |
AT leonelcezarrodrigues modelinghighereducationattractivenesstostandglobalenvironment AT antoniomarcosvivan modelinghighereducationattractivenesstostandglobalenvironment AT joseeduardostoropoli modelinghighereducationattractivenesstostandglobalenvironment |
_version_ |
1718433666852454400 |