Post harvest loss and marketing of fruits - economic analysis of pink flesh guava in local and distant markets in India

Guava produced in Bengaluru in Karnataka is also transported to distant markets like Cochin in Kerala and Chennai in Tamil Nadu. An assessment of post harvest loss (PHL) was done in these markets. The main marketing channel followed was: Producer  PHC  Distant Market WS Retailer  Consumer Marketi...

Descripción completa

Guardado en:

Detalles Bibliográficos
Autores principales:	T M Gajanana, D Sreenivasa Murthy, M Sudha, A K Saxena, DV Sudhakar Rao, V Dakshinamoorthy
Formato:	article
Lenguaje:	EN
Publicado:	Society for Promotion of Horticulture - Indian Institute of Horticultural Research 2019
Materias:	post harvest loss, marketing, pink flesh guava, economic analysis Plant culture SB1-1110
Acceso en línea:	https://doaj.org/article/dbb53e39551542eaab704ca7c25c3fb8
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

id	oai:doaj.org-article:dbb53e39551542eaab704ca7c25c3fb8
record_format	dspace
spelling	oai:doaj.org-article:dbb53e39551542eaab704ca7c25c3fb82021-12-02T13:15:46ZPost harvest loss and marketing of fruits - economic analysis of pink flesh guava in local and distant markets in India0973-354X2582-4899https://doaj.org/article/dbb53e39551542eaab704ca7c25c3fb82019-06-01T00:00:00Zhttps://jhs.iihr.res.in/index.php/jhs/article/view/714https://doaj.org/toc/0973-354Xhttps://doaj.org/toc/2582-4899Guava produced in Bengaluru in Karnataka is also transported to distant markets like Cochin in Kerala and Chennai in Tamil Nadu. An assessment of post harvest loss (PHL) was done in these markets. The main marketing channel followed was: Producer  PHC  Distant Market WS Retailer  Consumer Marketing practices followed in marketing of pink flesh guava and losses occurring at the wholesale (transit) and retailers’ level (storage) in the distant market - Kerala were studied from wholesalers and retailers. The PHL at the wholesalers’ level was observed to be 3.6 per cent mainly due to pressed and crushed fruits during transit. The retail level loss was 4.59 per cent which was mainly due to storage for more than two days resulting in decaying, rotting, yellowing etc. Average price received by the wholesaler was Rs.29.92/kg with a margin of Rs.6.21/kg (20.75%). The retailers received a price of Rs.46.54/kg with a margin of Rs.16.35/kg (35.13%). Marketing practices followed in marketing of pink flesh guava and losses occurring at the wholesale (transit) and retailers’ level (storage) in the distant market - Chennai (Tamil Nadu) were studied with wholesalers in Coimbeedu market and retailers in different parts of Chennai. The PHL at the wholesalers’ level was observed to be 4.62 per cent mainly due to pressed and crushed fruits during transit. The retail level loss was 6.09 per cent which was due to pressing of fruits during handling. The wholesaler received a margin of 22.91 percent in trading of guava fruits. The retailers received a margin of 45.72 per cent. The Karnataka farmers can take advantage of the higher prices prevalent in the distant markets and increase their income. Pathological investigation indicated that losses occurred at different stages of handling due to Styler end rot, Anthracnose, Canker, thrips attack etc., which needs to be addressed. The storage losses of pink flesh guava were estimated as 5.89 % after 4 days of storage at room temperature (24-32°C) that constituted mainly the physiological loss in weight (PLW). Spoilage started after 5 days of storage (10.5 %) and reached to 28.31 % by 6 days of storage. After 4 days of storage, guava fruits lose weight to the extent of 6 per cent and the spoilage starts after 5 days. Hence, care should be taken to dispose of the fruits within five days of harvest.T M GajananaD Sreenivasa MurthyM SudhaA K SaxenaDV Sudhakar RaoV DakshinamoorthySociety for Promotion of Horticulture - Indian Institute of Horticultural Researcharticlepost harvest loss,marketing,pink flesh guava,economic analysisPlant cultureSB1-1110ENJournal of Horticultural Sciences, Vol 14, Iss 1, Pp 1-6 (2019)
institution	DOAJ
collection	DOAJ
language	EN
topic	post harvest loss, marketing, pink flesh guava, economic analysis Plant culture SB1-1110
spellingShingle	post harvest loss, marketing, pink flesh guava, economic analysis Plant culture SB1-1110 T M Gajanana D Sreenivasa Murthy M Sudha A K Saxena DV Sudhakar Rao V Dakshinamoorthy Post harvest loss and marketing of fruits - economic analysis of pink flesh guava in local and distant markets in India
description	Guava produced in Bengaluru in Karnataka is also transported to distant markets like Cochin in Kerala and Chennai in Tamil Nadu. An assessment of post harvest loss (PHL) was done in these markets. The main marketing channel followed was: Producer  PHC  Distant Market WS Retailer  Consumer Marketing practices followed in marketing of pink flesh guava and losses occurring at the wholesale (transit) and retailers’ level (storage) in the distant market - Kerala were studied from wholesalers and retailers. The PHL at the wholesalers’ level was observed to be 3.6 per cent mainly due to pressed and crushed fruits during transit. The retail level loss was 4.59 per cent which was mainly due to storage for more than two days resulting in decaying, rotting, yellowing etc. Average price received by the wholesaler was Rs.29.92/kg with a margin of Rs.6.21/kg (20.75%). The retailers received a price of Rs.46.54/kg with a margin of Rs.16.35/kg (35.13%). Marketing practices followed in marketing of pink flesh guava and losses occurring at the wholesale (transit) and retailers’ level (storage) in the distant market - Chennai (Tamil Nadu) were studied with wholesalers in Coimbeedu market and retailers in different parts of Chennai. The PHL at the wholesalers’ level was observed to be 4.62 per cent mainly due to pressed and crushed fruits during transit. The retail level loss was 6.09 per cent which was due to pressing of fruits during handling. The wholesaler received a margin of 22.91 percent in trading of guava fruits. The retailers received a margin of 45.72 per cent. The Karnataka farmers can take advantage of the higher prices prevalent in the distant markets and increase their income. Pathological investigation indicated that losses occurred at different stages of handling due to Styler end rot, Anthracnose, Canker, thrips attack etc., which needs to be addressed. The storage losses of pink flesh guava were estimated as 5.89 % after 4 days of storage at room temperature (24-32°C) that constituted mainly the physiological loss in weight (PLW). Spoilage started after 5 days of storage (10.5 %) and reached to 28.31 % by 6 days of storage. After 4 days of storage, guava fruits lose weight to the extent of 6 per cent and the spoilage starts after 5 days. Hence, care should be taken to dispose of the fruits within five days of harvest.
format	article
author	T M Gajanana D Sreenivasa Murthy M Sudha A K Saxena DV Sudhakar Rao V Dakshinamoorthy
author_facet	T M Gajanana D Sreenivasa Murthy M Sudha A K Saxena DV Sudhakar Rao V Dakshinamoorthy
author_sort	T M Gajanana
title	Post harvest loss and marketing of fruits - economic analysis of pink flesh guava in local and distant markets in India
title_short	Post harvest loss and marketing of fruits - economic analysis of pink flesh guava in local and distant markets in India
title_full	Post harvest loss and marketing of fruits - economic analysis of pink flesh guava in local and distant markets in India
title_fullStr	Post harvest loss and marketing of fruits - economic analysis of pink flesh guava in local and distant markets in India
title_full_unstemmed	Post harvest loss and marketing of fruits - economic analysis of pink flesh guava in local and distant markets in India
title_sort	post harvest loss and marketing of fruits - economic analysis of pink flesh guava in local and distant markets in india
publisher	Society for Promotion of Horticulture - Indian Institute of Horticultural Research
publishDate	2019
url	https://doaj.org/article/dbb53e39551542eaab704ca7c25c3fb8
work_keys_str_mv	AT tmgajanana postharvestlossandmarketingoffruitseconomicanalysisofpinkfleshguavainlocalanddistantmarketsinindia AT dsreenivasamurthy postharvestlossandmarketingoffruitseconomicanalysisofpinkfleshguavainlocalanddistantmarketsinindia AT msudha postharvestlossandmarketingoffruitseconomicanalysisofpinkfleshguavainlocalanddistantmarketsinindia AT aksaxena postharvestlossandmarketingoffruitseconomicanalysisofpinkfleshguavainlocalanddistantmarketsinindia AT dvsudhakarrao postharvestlossandmarketingoffruitseconomicanalysisofpinkfleshguavainlocalanddistantmarketsinindia AT vdakshinamoorthy postharvestlossandmarketingoffruitseconomicanalysisofpinkfleshguavainlocalanddistantmarketsinindia
_version_	1718393416937635840

Post harvest loss and marketing of fruits - economic analysis of pink flesh guava in local and distant markets in India

Ejemplares similares