Factors influencing consumers’ adoption of mobile financial services in Tanzania

This study aimed at assessing consumers’ adoption of mobile financial services in Tanzania using Technology Acceptance Model. The study had the following objectives, to assess the individual awareness of mobile financial services; perceived usefulness; perceived benefits; and costs effects on adopti...

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Détails bibliographiques
Auteurs principaux: Amina Abdinoor, Ulingeta O.L. Mbamba
Format: article
Langue:EN
Publié: Taylor & Francis Group 2017
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Accès en ligne:https://doaj.org/article/decde69d43924384988b87d0c1e0d007
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