Application of factor analysis in company management – selected examples related to competitiveness and market success

Factor analysis is a standard statistical technique for reducing data dimensionality, which is widely used in sociology, psychology, and demography. Also, financial and insurance institutions commonly use such a technique for marketing research. In recent years, factor analysis has been used, at the...

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Bibliographic Details
Main Authors: Jurczak Jolanta, Jurczak Grzegorz
Format: article
Language:EN
Published: Sciendo 2021
Subjects:
Online Access:https://doaj.org/article/e0ba7a87cd5c493a92f9ac06e81276dc
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