Facial recognition technology can expose political orientation from naturalistic facial images

Abstract Ubiquitous facial recognition technology can expose individuals’ political orientation, as faces of liberals and conservatives consistently differ. A facial recognition algorithm was applied to naturalistic images of 1,085,795 individuals to predict their political orientation by comparing...

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Autor principal:	Michal Kosinski
Formato:	article
Lenguaje:	EN
Publicado:	Nature Portfolio 2021
Materias:	Medicine R Science Q
Acceso en línea:	https://doaj.org/article/e21ee1866fda470b95ee95b9e2fb0d67
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spelling	oai:doaj.org-article:e21ee1866fda470b95ee95b9e2fb0d672021-12-02T14:01:20ZFacial recognition technology can expose political orientation from naturalistic facial images10.1038/s41598-020-79310-12045-2322https://doaj.org/article/e21ee1866fda470b95ee95b9e2fb0d672021-01-01T00:00:00Zhttps://doi.org/10.1038/s41598-020-79310-1https://doaj.org/toc/2045-2322Abstract Ubiquitous facial recognition technology can expose individuals’ political orientation, as faces of liberals and conservatives consistently differ. A facial recognition algorithm was applied to naturalistic images of 1,085,795 individuals to predict their political orientation by comparing their similarity to faces of liberal and conservative others. Political orientation was correctly classified in 72% of liberal–conservative face pairs, remarkably better than chance (50%), human accuracy (55%), or one afforded by a 100-item personality questionnaire (66%). Accuracy was similar across countries (the U.S., Canada, and the UK), environments (Facebook and dating websites), and when comparing faces across samples. Accuracy remained high (69%) even when controlling for age, gender, and ethnicity. Given the widespread use of facial recognition, our findings have critical implications for the protection of privacy and civil liberties.Michal KosinskiNature PortfolioarticleMedicineRScienceQENScientific Reports, Vol 11, Iss 1, Pp 1-7 (2021)
institution	DOAJ
collection	DOAJ
language	EN
topic	Medicine R Science Q
spellingShingle	Medicine R Science Q Michal Kosinski Facial recognition technology can expose political orientation from naturalistic facial images
description	Abstract Ubiquitous facial recognition technology can expose individuals’ political orientation, as faces of liberals and conservatives consistently differ. A facial recognition algorithm was applied to naturalistic images of 1,085,795 individuals to predict their political orientation by comparing their similarity to faces of liberal and conservative others. Political orientation was correctly classified in 72% of liberal–conservative face pairs, remarkably better than chance (50%), human accuracy (55%), or one afforded by a 100-item personality questionnaire (66%). Accuracy was similar across countries (the U.S., Canada, and the UK), environments (Facebook and dating websites), and when comparing faces across samples. Accuracy remained high (69%) even when controlling for age, gender, and ethnicity. Given the widespread use of facial recognition, our findings have critical implications for the protection of privacy and civil liberties.
format	article
author	Michal Kosinski
author_facet	Michal Kosinski
author_sort	Michal Kosinski
title	Facial recognition technology can expose political orientation from naturalistic facial images
title_short	Facial recognition technology can expose political orientation from naturalistic facial images
title_full	Facial recognition technology can expose political orientation from naturalistic facial images
title_fullStr	Facial recognition technology can expose political orientation from naturalistic facial images
title_full_unstemmed	Facial recognition technology can expose political orientation from naturalistic facial images
title_sort	facial recognition technology can expose political orientation from naturalistic facial images
publisher	Nature Portfolio
publishDate	2021
url	https://doaj.org/article/e21ee1866fda470b95ee95b9e2fb0d67
work_keys_str_mv	AT michalkosinski facialrecognitiontechnologycanexposepoliticalorientationfromnaturalisticfacialimages
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Facial recognition technology can expose political orientation from naturalistic facial images

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