Key words as Language Mechanism for Creating the Text Attractiveness in Internet Discourse (on Material of Russian Universities Sites)

The article is devoted to the problem of using key words in the modern Russian Internet discourse in the aspect of attracting the attention of potential audience - users of educational sites. The purpose of this study is to carry out a comprehensive analysis of key words as a language means of creat...

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Autor principal: A. I. Pomazov
Formato: article
Lenguaje:RU
Publicado: Tsentr nauchnykh i obrazovatelnykh proektov 2019
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Acceso en línea:https://doaj.org/article/e25784b5aa9e47a0b0d0d2a020257f1a
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