Gender and age in the language of social media: An easier way to build credibility
The use of celebrity endorsements is one of the most popular strategies used by companies today. Celebrities can bring product advantages through advertising and go beyond the complexities of competitive advertising communications. The company invests a large amount of money to get the atte...
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| Autores principales: | , , |
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| Formato: | article |
| Lenguaje: | EN |
| Publicado: |
Growing Science
2022
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| Materias: | |
| Acceso en línea: | https://doaj.org/article/e4656fccd939438194787b7d360e88f5 |
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