Reflection of Cultural Policy in Business on the Example of Austria
The article raises the issue of the mutual influence of national culture and state cultural policy and business models adopted in the state. Based on the postulate of a special cultural environment prevailing in Austria, the author analyzes how business develops in this environment, how brands and f...
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North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration
2019
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oai:doaj.org-article:e5b0a8e723f142d8866f780e85c16e252021-11-12T10:46:10ZReflection of Cultural Policy in Business on the Example of Austria1726-11391816-859010.22394/1726-1139-2019-6-154-165https://doaj.org/article/e5b0a8e723f142d8866f780e85c16e252019-07-01T00:00:00Zhttps://www.acjournal.ru/jour/article/view/1139https://doaj.org/toc/1726-1139https://doaj.org/toc/1816-8590The article raises the issue of the mutual influence of national culture and state cultural policy and business models adopted in the state. Based on the postulate of a special cultural environment prevailing in Austria, the author analyzes how business develops in this environment, how brands and firms with global significance function. The article also attaches great importance to such topics as social responsibility of business, charity, international economic relations, the history of successful business projects. The author does not ignore the complex topics about problems in the economic and social spheres, offering to look for their solution in the same cultural policy. The main method for analyzing information is content analysis, and the Internet is used as the source of information — the most dynamic resource, reflecting all the changes in the studied areas, Russian-language journalism and literature. The main topic of the article is the proof of the possibility of coexistence of the strategy of preserving and multiplying cultural baggage with the desire to achieve economic benefits and personal success. The author gives various examples of the possibility of their coexistence in the framework of a single state policy, proposing the following thesis as the main conclusion from the article: “business is formed in a certain cultural paradigm that influences it, but which, when it reaches a certain value, begins to influence the environment”.E. I. BoikoNorth-West institute of management of the Russian Presidential Academy of National Economy and Public Administration articleaustriacultural policyaustrian companiessocial responsibility of businesshistory of austriabrands of austriainternational businesstraditional craftsunesco heritagecopyrightPolitical institutions and public administration (General)JF20-2112ENRUУправленческое консультирование, Vol 1, Iss 6, Pp 154-165 (2019) |
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austria cultural policy austrian companies social responsibility of business history of austria brands of austria international business traditional crafts unesco heritage copyright Political institutions and public administration (General) JF20-2112 |
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austria cultural policy austrian companies social responsibility of business history of austria brands of austria international business traditional crafts unesco heritage copyright Political institutions and public administration (General) JF20-2112 E. I. Boiko Reflection of Cultural Policy in Business on the Example of Austria |
description |
The article raises the issue of the mutual influence of national culture and state cultural policy and business models adopted in the state. Based on the postulate of a special cultural environment prevailing in Austria, the author analyzes how business develops in this environment, how brands and firms with global significance function. The article also attaches great importance to such topics as social responsibility of business, charity, international economic relations, the history of successful business projects. The author does not ignore the complex topics about problems in the economic and social spheres, offering to look for their solution in the same cultural policy. The main method for analyzing information is content analysis, and the Internet is used as the source of information — the most dynamic resource, reflecting all the changes in the studied areas, Russian-language journalism and literature. The main topic of the article is the proof of the possibility of coexistence of the strategy of preserving and multiplying cultural baggage with the desire to achieve economic benefits and personal success. The author gives various examples of the possibility of their coexistence in the framework of a single state policy, proposing the following thesis as the main conclusion from the article: “business is formed in a certain cultural paradigm that influences it, but which, when it reaches a certain value, begins to influence the environment”. |
format |
article |
author |
E. I. Boiko |
author_facet |
E. I. Boiko |
author_sort |
E. I. Boiko |
title |
Reflection of Cultural Policy in Business on the Example of Austria |
title_short |
Reflection of Cultural Policy in Business on the Example of Austria |
title_full |
Reflection of Cultural Policy in Business on the Example of Austria |
title_fullStr |
Reflection of Cultural Policy in Business on the Example of Austria |
title_full_unstemmed |
Reflection of Cultural Policy in Business on the Example of Austria |
title_sort |
reflection of cultural policy in business on the example of austria |
publisher |
North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration |
publishDate |
2019 |
url |
https://doaj.org/article/e5b0a8e723f142d8866f780e85c16e25 |
work_keys_str_mv |
AT eiboiko reflectionofculturalpolicyinbusinessontheexampleofaustria |
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1718430752388939776 |