Subliminally perceived odours modulate female intrasexual competition: an eye movement study.

<h4>Background</h4>Evidence suggests that subliminal odorants influence human perception and behavior. It has been hypothesized that the human sex-steroid derived compound 4,16-androstadien-3-one (androstadienone) functions as a human chemosignal. The most intensively studied steroid com...

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Autores principales: Valentina Parma, Roberto Tirindelli, Angelo Bisazza, Stefano Massaccesi, Umberto Castiello
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Publicado: Public Library of Science (PLoS) 2012
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Acceso en línea:https://doaj.org/article/e729b7895b1940579978b9cfebfed7cf
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spelling oai:doaj.org-article:e729b7895b1940579978b9cfebfed7cf2021-11-18T07:26:45ZSubliminally perceived odours modulate female intrasexual competition: an eye movement study.1932-620310.1371/journal.pone.0030645https://doaj.org/article/e729b7895b1940579978b9cfebfed7cf2012-01-01T00:00:00Zhttps://www.ncbi.nlm.nih.gov/pmc/articles/pmid/22383968/?tool=EBIhttps://doaj.org/toc/1932-6203<h4>Background</h4>Evidence suggests that subliminal odorants influence human perception and behavior. It has been hypothesized that the human sex-steroid derived compound 4,16-androstadien-3-one (androstadienone) functions as a human chemosignal. The most intensively studied steroid compound, androstadienone is known to be biologically relevant since it seems to convey information about male mate quality to women. It is unclear if the effects of androstadienone are menstrual cycle related.<h4>Methodology/principal findings</h4>In the first experiment, heterosexual women were exposed to androstadienone or a control compound and asked to view stimuli such as female faces, male faces and familiar objects while their eye movements were recorded. In the second experiment the same women were asked to rate the level of stimuli attractiveness following exposure to the study or control compound. The results indicated that women at high conception risk spent more time viewing the female than the male faces regardless of the compound administered. Women at a low conception risk exhibited a preference for female faces only following exposure to androstadienone.<h4>Conclusions/significance</h4>We contend that a woman's level of fertility influences her evaluation of potential competitors (e.g., faces of other women) during times critical for reproduction. Subliminally perceived odorants, such as androstadienone, might similarly enhance intrasexual competition strategies in women during fertility phases not critical for conception. These findings offer a substantial contribution to the current debate about the effects that subliminally perceived body odors might have on behavior.Valentina ParmaRoberto TirindelliAngelo BisazzaStefano MassaccesiUmberto CastielloPublic Library of Science (PLoS)articleMedicineRScienceQENPLoS ONE, Vol 7, Iss 2, p e30645 (2012)
institution DOAJ
collection DOAJ
language EN
topic Medicine
R
Science
Q
spellingShingle Medicine
R
Science
Q
Valentina Parma
Roberto Tirindelli
Angelo Bisazza
Stefano Massaccesi
Umberto Castiello
Subliminally perceived odours modulate female intrasexual competition: an eye movement study.
description <h4>Background</h4>Evidence suggests that subliminal odorants influence human perception and behavior. It has been hypothesized that the human sex-steroid derived compound 4,16-androstadien-3-one (androstadienone) functions as a human chemosignal. The most intensively studied steroid compound, androstadienone is known to be biologically relevant since it seems to convey information about male mate quality to women. It is unclear if the effects of androstadienone are menstrual cycle related.<h4>Methodology/principal findings</h4>In the first experiment, heterosexual women were exposed to androstadienone or a control compound and asked to view stimuli such as female faces, male faces and familiar objects while their eye movements were recorded. In the second experiment the same women were asked to rate the level of stimuli attractiveness following exposure to the study or control compound. The results indicated that women at high conception risk spent more time viewing the female than the male faces regardless of the compound administered. Women at a low conception risk exhibited a preference for female faces only following exposure to androstadienone.<h4>Conclusions/significance</h4>We contend that a woman's level of fertility influences her evaluation of potential competitors (e.g., faces of other women) during times critical for reproduction. Subliminally perceived odorants, such as androstadienone, might similarly enhance intrasexual competition strategies in women during fertility phases not critical for conception. These findings offer a substantial contribution to the current debate about the effects that subliminally perceived body odors might have on behavior.
format article
author Valentina Parma
Roberto Tirindelli
Angelo Bisazza
Stefano Massaccesi
Umberto Castiello
author_facet Valentina Parma
Roberto Tirindelli
Angelo Bisazza
Stefano Massaccesi
Umberto Castiello
author_sort Valentina Parma
title Subliminally perceived odours modulate female intrasexual competition: an eye movement study.
title_short Subliminally perceived odours modulate female intrasexual competition: an eye movement study.
title_full Subliminally perceived odours modulate female intrasexual competition: an eye movement study.
title_fullStr Subliminally perceived odours modulate female intrasexual competition: an eye movement study.
title_full_unstemmed Subliminally perceived odours modulate female intrasexual competition: an eye movement study.
title_sort subliminally perceived odours modulate female intrasexual competition: an eye movement study.
publisher Public Library of Science (PLoS)
publishDate 2012
url https://doaj.org/article/e729b7895b1940579978b9cfebfed7cf
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