Specifics of Advertising Communication in the Second Half of 19<sup>th</sup> Century (by Example of “Nature and Hunting” Magazine)
The article deals with the genre of advertising on the example of hunting texts extracted from specialized magazines of the second half of the 19th century. Such texts act as a source of interpretation of the hunting subculture in the national picture of the world. The analysis is carried out on the...
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Auteurs principaux: | A. V. Lyapina, O. Yu. Vasilyeva |
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Format: | article |
Langue: | RU |
Publié: |
Tsentr nauchnykh i obrazovatelnykh proektov
2019
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Accès en ligne: | https://doaj.org/article/ea5767bd3cb443329e47bc6acc4b5a6f |
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