Promotion activities of wood industry in Slovenia and in Croatia

Wood industry is among the most important industrial sectors in Slovenia and Croatia. In both countries, wood sector is a part of the national strategy plans and one of the industrial branches considered national economy boosters. But media coverage of wood industry and furniture manufactur...

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Autores principales:	Marko Dušak, Denis Jelačić, Maja Moro, Andreja Pirc-Barčić, Leon Oblak
Formato:	article
Lenguaje:	DE EN ES FR SL
Publicado:	Slovenian Forestry Institute 2016
Materias:	Forestry SD1-669.5 Environmental sciences GE1-350
Acceso en línea:	https://doaj.org/article/ead9b27d4f5642e3a874c826bfe81f0a
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id	oai:doaj.org-article:ead9b27d4f5642e3a874c826bfe81f0a
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spelling	oai:doaj.org-article:ead9b27d4f5642e3a874c826bfe81f0a2021-11-15T12:34:19ZPromotion activities of wood industry in Slovenia and in Croatia2335-31122335-395310.20315/ASetL.109.3https://doaj.org/article/ead9b27d4f5642e3a874c826bfe81f0a2016-01-01T00:00:00Zhttp://dirros.openscience.si/IzpisGradiva.php?id=7526https://doaj.org/toc/2335-3112https://doaj.org/toc/2335-3953 Wood industry is among the most important industrial sectors in Slovenia and Croatia. In both countries, wood sector is a part of the national strategy plans and one of the industrial branches considered national economy boosters. But media coverage of wood industry and furniture manufacturing in Slovenia, as well as in Croatia, is far behind the promotion enjoyed by other industrial branches. This paper will give the current situation in promotional activities of wood sector in Slovenian and Croatian media and demonstrate the existing differences among given countries. Also, it will present some ideas on improving this situation according to media share of other highly profiled industrial branches in some southeastern European countries.Marko DušakDenis JelačićMaja MoroAndreja Pirc-BarčićLeon OblakSlovenian Forestry InstitutearticleForestrySD1-669.5Environmental sciencesGE1-350DEENESFRSLActa Silvae et Ligni, Vol 109, Pp 37-45 (2016)
institution	DOAJ
collection	DOAJ
language	DE EN ES FR SL
topic	Forestry SD1-669.5 Environmental sciences GE1-350
spellingShingle	Forestry SD1-669.5 Environmental sciences GE1-350 Marko Dušak Denis Jelačić Maja Moro Andreja Pirc-Barčić Leon Oblak Promotion activities of wood industry in Slovenia and in Croatia
description	Wood industry is among the most important industrial sectors in Slovenia and Croatia. In both countries, wood sector is a part of the national strategy plans and one of the industrial branches considered national economy boosters. But media coverage of wood industry and furniture manufacturing in Slovenia, as well as in Croatia, is far behind the promotion enjoyed by other industrial branches. This paper will give the current situation in promotional activities of wood sector in Slovenian and Croatian media and demonstrate the existing differences among given countries. Also, it will present some ideas on improving this situation according to media share of other highly profiled industrial branches in some southeastern European countries.
format	article
author	Marko Dušak Denis Jelačić Maja Moro Andreja Pirc-Barčić Leon Oblak
author_facet	Marko Dušak Denis Jelačić Maja Moro Andreja Pirc-Barčić Leon Oblak
author_sort	Marko Dušak
title	Promotion activities of wood industry in Slovenia and in Croatia
title_short	Promotion activities of wood industry in Slovenia and in Croatia
title_full	Promotion activities of wood industry in Slovenia and in Croatia
title_fullStr	Promotion activities of wood industry in Slovenia and in Croatia
title_full_unstemmed	Promotion activities of wood industry in Slovenia and in Croatia
title_sort	promotion activities of wood industry in slovenia and in croatia
publisher	Slovenian Forestry Institute
publishDate	2016
url	https://doaj.org/article/ead9b27d4f5642e3a874c826bfe81f0a
work_keys_str_mv	AT markodusak promotionactivitiesofwoodindustryinsloveniaandincroatia AT denisjelacic promotionactivitiesofwoodindustryinsloveniaandincroatia AT majamoro promotionactivitiesofwoodindustryinsloveniaandincroatia AT andrejapircbarcic promotionactivitiesofwoodindustryinsloveniaandincroatia AT leonoblak promotionactivitiesofwoodindustryinsloveniaandincroatia
_version_	1718428468281081856

Promotion activities of wood industry in Slovenia and in Croatia

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