Building trust when using artificial intelligence

In the XXI century, “trust” becomes a category that manifests itself in a variety of ways and affects many areas of human activity, including the economy and business. With the development of information and communication technologies and end-to-end technologies, this influence is becoming more and...

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Autores principales:	A. A. Dashkov, Yu. O. Nesterova
Formato:	article
Lenguaje:	RU
Publicado:	State University of Management 2021
Materias:	trust artificial intelligence trust in artificial intelligence trust factors attitude to artificial intelligence consumers business ethics Electronics TK7800-8360 Management information systems T58.6-58.62
Acceso en línea:	https://doaj.org/article/ec8e99649c7b4b929c52348a04b89f3a
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id	oai:doaj.org-article:ec8e99649c7b4b929c52348a04b89f3a
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spelling	oai:doaj.org-article:ec8e99649c7b4b929c52348a04b89f3a2021-11-14T15:54:17ZBuilding trust when using artificial intelligence2658-34452686-840710.26425/2658-3445-2021-4-2-28-36https://doaj.org/article/ec8e99649c7b4b929c52348a04b89f3a2021-07-01T00:00:00Zhttps://e-management.guu.ru/jour/article/view/150https://doaj.org/toc/2658-3445https://doaj.org/toc/2686-8407In the XXI century, “trust” becomes a category that manifests itself in a variety of ways and affects many areas of human activity, including the economy and business. With the development of information and communication technologies and end-to-end technologies, this influence is becoming more and more noticeable. A special place in digital technologies is occupied by human trust when interacting with artificial intelligence and machine learning systems. In this case, trust becomes a potential stumbling block in the field of further development of interaction between artificial intelligence and humans. Trust plays a key role in ensuring recognition in society, continuous progress and development of artificial intelligence.The article considers human trust in artificial intelligence and machine learning systems from different sides. The main objectives of the research paper are to structure existing research on this subject and identify the most important ways to create trust among potential consumers of artificial intelligence products. The article investigates the attitude to artificial intelligence in different countries, as well as the need for trust among users of artificial intelligence systems and analyses the impact of distrust on business. The authors identified the factors that are crucial in the formation of the initial level of trust and the development of continuous trust in artificial intelligence.A. A. DashkovYu. O. NesterovaState University of Managementarticletrustartificial intelligencetrust in artificial intelligencetrust factorsattitude to artificial intelligenceconsumersbusinessethicsElectronicsTK7800-8360Management information systemsT58.6-58.62RUE-Management, Vol 4, Iss 2, Pp 28-36 (2021)
institution	DOAJ
collection	DOAJ
language	RU
topic	trust artificial intelligence trust in artificial intelligence trust factors attitude to artificial intelligence consumers business ethics Electronics TK7800-8360 Management information systems T58.6-58.62
spellingShingle	trust artificial intelligence trust in artificial intelligence trust factors attitude to artificial intelligence consumers business ethics Electronics TK7800-8360 Management information systems T58.6-58.62 A. A. Dashkov Yu. O. Nesterova Building trust when using artificial intelligence
description	In the XXI century, “trust” becomes a category that manifests itself in a variety of ways and affects many areas of human activity, including the economy and business. With the development of information and communication technologies and end-to-end technologies, this influence is becoming more and more noticeable. A special place in digital technologies is occupied by human trust when interacting with artificial intelligence and machine learning systems. In this case, trust becomes a potential stumbling block in the field of further development of interaction between artificial intelligence and humans. Trust plays a key role in ensuring recognition in society, continuous progress and development of artificial intelligence.The article considers human trust in artificial intelligence and machine learning systems from different sides. The main objectives of the research paper are to structure existing research on this subject and identify the most important ways to create trust among potential consumers of artificial intelligence products. The article investigates the attitude to artificial intelligence in different countries, as well as the need for trust among users of artificial intelligence systems and analyses the impact of distrust on business. The authors identified the factors that are crucial in the formation of the initial level of trust and the development of continuous trust in artificial intelligence.
format	article
author	A. A. Dashkov Yu. O. Nesterova
author_facet	A. A. Dashkov Yu. O. Nesterova
author_sort	A. A. Dashkov
title	Building trust when using artificial intelligence
title_short	Building trust when using artificial intelligence
title_full	Building trust when using artificial intelligence
title_fullStr	Building trust when using artificial intelligence
title_full_unstemmed	Building trust when using artificial intelligence
title_sort	building trust when using artificial intelligence
publisher	State University of Management
publishDate	2021
url	https://doaj.org/article/ec8e99649c7b4b929c52348a04b89f3a
work_keys_str_mv	AT aadashkov buildingtrustwhenusingartificialintelligence AT yuonesterova buildingtrustwhenusingartificialintelligence
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Building trust when using artificial intelligence

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