Collective patterns of social diffusion are shaped by individual inertia and trend-seeking

Social convention change due to diffusion is often described by agent-based models focusing on the role of social coordination. In this work the authors uncover two additional individual-level mechanisms, trend-seeking and inertia, that can critically shape the collective behavior of the population.

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Autores principales: Mengbin Ye, Lorenzo Zino, Žan Mlakar, Jan Willem Bolderdijk, Hans Risselada, Bob M. Fennis, Ming Cao
Formato: article
Lenguaje:EN
Publicado: Nature Portfolio 2021
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Acceso en línea:https://doaj.org/article/ece80a923d0044c1933882414e5747c6
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