Digital Media, Activism, and Social Movements' Outcomes in the Policy Arena. The Case of Two Anti-Corruption Mobilizations in Brazil

<span class="abs_content">This article investigates the role of digital media in mechanisms that sustain the achievement of social movement outcomes during key phases of mobilizations that aim to impact policymaking. It does so by comparing two anti-corruption initiatives in Brazil t...

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Autores principales:	Alice Mattoni, Fernanda Odilla
Formato:	article
Lenguaje:	EN
Publicado:	Coordinamento SIBA 2021
Materias:	anti-corruption activism digital media political participation social movement outcomes Political science (General) JA1-92
Acceso en línea:	https://doaj.org/article/ed6c9c81f86d4493af021f786ea16f1f
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spelling	oai:doaj.org-article:ed6c9c81f86d4493af021f786ea16f1f2021-11-21T15:11:43ZDigital Media, Activism, and Social Movements' Outcomes in the Policy Arena. The Case of Two Anti-Corruption Mobilizations in Brazil1972-76232035-660910.1285/i20356609v14i3p1127https://doaj.org/article/ed6c9c81f86d4493af021f786ea16f1f2021-11-01T00:00:00Zhttp://siba-ese.unisalento.it/index.php/paco/article/view/24486https://doaj.org/toc/1972-7623https://doaj.org/toc/2035-6609<span class="abs_content">This article investigates the role of digital media in mechanisms that sustain the achievement of social movement outcomes during key phases of mobilizations that aim to impact policymaking. It does so by comparing two anti-corruption initiatives in Brazil that became legislative bills through popular petition and included the employment of digital media to support them: the Ficha Limpa (or Clean State Law) and the Ten Measures Against Corruption (TMAC) campaigns. Based on in-depth interviews with key activists and secondary sources, including an analysis of the campaigns' digital media content, this study evaluates three types of outcomes in the political realm: access, agenda, and policy responsiveness. Although both anti-corruption initiatives elicited public preference and placed their legal inputs in the public agenda of the political system, they were not equally successful in converting their ideas into new legislation. The Ten Measures was a campaign that occurred when the digital affordances for civil society actors were considerably higher, but it did not achieve positive outcomes as the Ficha Limpa did. This article suggests that initiatives focusing more on online mobilization strategies without a clear advocacy approach to negotiate with (and pressure) public officials do not seem to be enough to promote policy changes.</span><br />Alice MattoniFernanda OdillaCoordinamento SIBAarticleanti-corruptionactivismdigital mediapolitical participationsocial movement outcomesPolitical science (General)JA1-92ENPartecipazione e Conflitto, Vol 14, Iss 3, Pp 1127-1150 (2021)
institution	DOAJ
collection	DOAJ
language	EN
topic	anti-corruption activism digital media political participation social movement outcomes Political science (General) JA1-92
spellingShingle	anti-corruption activism digital media political participation social movement outcomes Political science (General) JA1-92 Alice Mattoni Fernanda Odilla Digital Media, Activism, and Social Movements' Outcomes in the Policy Arena. The Case of Two Anti-Corruption Mobilizations in Brazil
description	<span class="abs_content">This article investigates the role of digital media in mechanisms that sustain the achievement of social movement outcomes during key phases of mobilizations that aim to impact policymaking. It does so by comparing two anti-corruption initiatives in Brazil that became legislative bills through popular petition and included the employment of digital media to support them: the Ficha Limpa (or Clean State Law) and the Ten Measures Against Corruption (TMAC) campaigns. Based on in-depth interviews with key activists and secondary sources, including an analysis of the campaigns' digital media content, this study evaluates three types of outcomes in the political realm: access, agenda, and policy responsiveness. Although both anti-corruption initiatives elicited public preference and placed their legal inputs in the public agenda of the political system, they were not equally successful in converting their ideas into new legislation. The Ten Measures was a campaign that occurred when the digital affordances for civil society actors were considerably higher, but it did not achieve positive outcomes as the Ficha Limpa did. This article suggests that initiatives focusing more on online mobilization strategies without a clear advocacy approach to negotiate with (and pressure) public officials do not seem to be enough to promote policy changes.</span><br />
format	article
author	Alice Mattoni Fernanda Odilla
author_facet	Alice Mattoni Fernanda Odilla
author_sort	Alice Mattoni
title	Digital Media, Activism, and Social Movements' Outcomes in the Policy Arena. The Case of Two Anti-Corruption Mobilizations in Brazil
title_short	Digital Media, Activism, and Social Movements' Outcomes in the Policy Arena. The Case of Two Anti-Corruption Mobilizations in Brazil
title_full	Digital Media, Activism, and Social Movements' Outcomes in the Policy Arena. The Case of Two Anti-Corruption Mobilizations in Brazil
title_fullStr	Digital Media, Activism, and Social Movements' Outcomes in the Policy Arena. The Case of Two Anti-Corruption Mobilizations in Brazil
title_full_unstemmed	Digital Media, Activism, and Social Movements' Outcomes in the Policy Arena. The Case of Two Anti-Corruption Mobilizations in Brazil
title_sort	digital media, activism, and social movements' outcomes in the policy arena. the case of two anti-corruption mobilizations in brazil
publisher	Coordinamento SIBA
publishDate	2021
url	https://doaj.org/article/ed6c9c81f86d4493af021f786ea16f1f
work_keys_str_mv	AT alicemattoni digitalmediaactivismandsocialmovementsoutcomesinthepolicyarenathecaseoftwoanticorruptionmobilizationsinbrazil AT fernandaodilla digitalmediaactivismandsocialmovementsoutcomesinthepolicyarenathecaseoftwoanticorruptionmobilizationsinbrazil
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Digital Media, Activism, and Social Movements' Outcomes in the Policy Arena. The Case of Two Anti-Corruption Mobilizations in Brazil

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