Strategic Aspects of Consumer Behavior of Buyers of Luxury Goods
In the article the criteria of consumer behavior and consumer demand for luxury goods analysed. The authors consider the consumer demand from various perspectives; factors that determine the non-functional demand; criteria for the identification of conspicuous consumption; individuality highlighting...
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North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration
2018
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oai:doaj.org-article:ef401fadfb6247ffacc38a04a9b0760d2021-11-12T10:46:01ZStrategic Aspects of Consumer Behavior of Buyers of Luxury Goods1726-11391816-8590https://doaj.org/article/ef401fadfb6247ffacc38a04a9b0760d2018-04-01T00:00:00Zhttps://www.acjournal.ru/jour/article/view/357https://doaj.org/toc/1726-1139https://doaj.org/toc/1816-8590In the article the criteria of consumer behavior and consumer demand for luxury goods analysed. The authors consider the consumer demand from various perspectives; factors that determine the non-functional demand; criteria for the identification of conspicuous consumption; individuality highlighting features; current model of luxury perception. We consider social groups according the income structure classification, the specific characteristics of the Russian luxury market, Russian market development stages in terms of consumer behavior, the state of the luxury goods market.Larisa Nshanovna AshalyanKarine Valerievna KuznecovaAlexander Timofeevich PetenkoNorth-West institute of management of the Russian Presidential Academy of National Economy and Public Administration articleconsumer behaviorconsumer demandconspicuous consumptionveblen effectthe effect bandwagonsnob effecta luxury product valuethe current state of the russian luxury marketPolitical institutions and public administration (General)JF20-2112ENRUУправленческое консультирование, Vol 0, Iss 6, Pp 90-99 (2018) |
institution |
DOAJ |
collection |
DOAJ |
language |
EN RU |
topic |
consumer behavior consumer demand conspicuous consumption veblen effect the effect bandwagon snob effect a luxury product value the current state of the russian luxury market Political institutions and public administration (General) JF20-2112 |
spellingShingle |
consumer behavior consumer demand conspicuous consumption veblen effect the effect bandwagon snob effect a luxury product value the current state of the russian luxury market Political institutions and public administration (General) JF20-2112 Larisa Nshanovna Ashalyan Karine Valerievna Kuznecova Alexander Timofeevich Petenko Strategic Aspects of Consumer Behavior of Buyers of Luxury Goods |
description |
In the article the criteria of consumer behavior and consumer demand for luxury goods analysed. The authors consider the consumer demand from various perspectives; factors that determine the non-functional demand; criteria for the identification of conspicuous consumption; individuality highlighting features; current model of luxury perception. We consider social groups according the income structure classification, the specific characteristics of the Russian luxury market, Russian market development stages in terms of consumer behavior, the state of the luxury goods market. |
format |
article |
author |
Larisa Nshanovna Ashalyan Karine Valerievna Kuznecova Alexander Timofeevich Petenko |
author_facet |
Larisa Nshanovna Ashalyan Karine Valerievna Kuznecova Alexander Timofeevich Petenko |
author_sort |
Larisa Nshanovna Ashalyan |
title |
Strategic Aspects of Consumer Behavior of Buyers of Luxury Goods |
title_short |
Strategic Aspects of Consumer Behavior of Buyers of Luxury Goods |
title_full |
Strategic Aspects of Consumer Behavior of Buyers of Luxury Goods |
title_fullStr |
Strategic Aspects of Consumer Behavior of Buyers of Luxury Goods |
title_full_unstemmed |
Strategic Aspects of Consumer Behavior of Buyers of Luxury Goods |
title_sort |
strategic aspects of consumer behavior of buyers of luxury goods |
publisher |
North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration |
publishDate |
2018 |
url |
https://doaj.org/article/ef401fadfb6247ffacc38a04a9b0760d |
work_keys_str_mv |
AT larisanshanovnaashalyan strategicaspectsofconsumerbehaviorofbuyersofluxurygoods AT karinevalerievnakuznecova strategicaspectsofconsumerbehaviorofbuyersofluxurygoods AT alexandertimofeevichpetenko strategicaspectsofconsumerbehaviorofbuyersofluxurygoods |
_version_ |
1718430902904684544 |