Do Customers Adopt Auto Ijarah Financing? The Case of Pakistan
The present study examines the factors affecting customer intention to use auto financing (ijarah) in Pakistan. The research framework is constructed based on the theory of reasoned action, which explains behavioural intention and its determinants. The study incorporates the participation of 350 po...
Guardado en:
Autores principales: | Syed Ali Raza, Bushra Umer, Muhammad Ali, Muhammad Ashfaq |
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Formato: | article |
Lenguaje: | EN |
Publicado: |
Universiti Sains Malaysia
2021
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Materias: | |
Acceso en línea: | https://doaj.org/article/f0de9b5214c64329be8040b69e915297 |
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