Perspectives on Presentation and Perception of Libraries on Admissions Campus Tours

This article examines the presentation of libraries during admissions campus tours at a large public university. Perspectives from tour guides, librarians, and admissions staff are considered through an analysis of tour observations and interviews. Tour guides’ statements about the libraries vari...

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Auteur principal: Principato, Alena
Format: article
Langue:EN
Publié: Marketing Libraries Journal 2021
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Accès en ligne:https://doaj.org/article/f37261f61d9141cf82c83ac265d093b5
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Résumé:This article examines the presentation of libraries during admissions campus tours at a large public university. Perspectives from tour guides, librarians, and admissions staff are considered through an analysis of tour observations and interviews. Tour guides’ statements about the libraries varied, but mostly indicated that they viewed the libraries as positive and valuable places. This article reveals opportunities for collaboration between academic libraries and admissions departments to ensure that tours present information that aids prospective students in understanding the library’s role on a university campus, feeling welcome and comfortable in the library space, and envisioning themselves using the library.