Perspectives on Presentation and Perception of Libraries on Admissions Campus Tours

This article examines the presentation of libraries during admissions campus tours at a large public university. Perspectives from tour guides, librarians, and admissions staff are considered through an analysis of tour observations and interviews. Tour guides’ statements about the libraries vari...

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Autor principal: Principato, Alena
Formato: article
Lenguaje:EN
Publicado: Marketing Libraries Journal 2021
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Acceso en línea:https://doaj.org/article/f37261f61d9141cf82c83ac265d093b5
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spelling oai:doaj.org-article:f37261f61d9141cf82c83ac265d093b52021-11-11T14:52:06ZPerspectives on Presentation and Perception of Libraries on Admissions Campus Tours2475-8116https://doaj.org/article/f37261f61d9141cf82c83ac265d093b52021-11-01T00:00:00Zhttps://journal.marketinglibraries.org/fall2021/13_MLJv5i2.pdfhttps://doaj.org/toc/2475-8116This article examines the presentation of libraries during admissions campus tours at a large public university. Perspectives from tour guides, librarians, and admissions staff are considered through an analysis of tour observations and interviews. Tour guides’ statements about the libraries varied, but mostly indicated that they viewed the libraries as positive and valuable places. This article reveals opportunities for collaboration between academic libraries and admissions departments to ensure that tours present information that aids prospective students in understanding the library’s role on a university campus, feeling welcome and comfortable in the library space, and envisioning themselves using the library.Principato, Alena Marketing Libraries Journalarticlelibrary marketinglibrary outreachacademic librarieslibrary tourscampus toursBibliography. Library science. Information resourcesZENMarketing Libraries Journal, Vol 5, Iss 2, Pp 222-246 (2021)
institution DOAJ
collection DOAJ
language EN
topic library marketing
library outreach
academic libraries
library tours
campus tours
Bibliography. Library science. Information resources
Z
spellingShingle library marketing
library outreach
academic libraries
library tours
campus tours
Bibliography. Library science. Information resources
Z
Principato, Alena
Perspectives on Presentation and Perception of Libraries on Admissions Campus Tours
description This article examines the presentation of libraries during admissions campus tours at a large public university. Perspectives from tour guides, librarians, and admissions staff are considered through an analysis of tour observations and interviews. Tour guides’ statements about the libraries varied, but mostly indicated that they viewed the libraries as positive and valuable places. This article reveals opportunities for collaboration between academic libraries and admissions departments to ensure that tours present information that aids prospective students in understanding the library’s role on a university campus, feeling welcome and comfortable in the library space, and envisioning themselves using the library.
format article
author Principato, Alena
author_facet Principato, Alena
author_sort Principato, Alena
title Perspectives on Presentation and Perception of Libraries on Admissions Campus Tours
title_short Perspectives on Presentation and Perception of Libraries on Admissions Campus Tours
title_full Perspectives on Presentation and Perception of Libraries on Admissions Campus Tours
title_fullStr Perspectives on Presentation and Perception of Libraries on Admissions Campus Tours
title_full_unstemmed Perspectives on Presentation and Perception of Libraries on Admissions Campus Tours
title_sort perspectives on presentation and perception of libraries on admissions campus tours
publisher Marketing Libraries Journal
publishDate 2021
url https://doaj.org/article/f37261f61d9141cf82c83ac265d093b5
work_keys_str_mv AT principatoalena perspectivesonpresentationandperceptionoflibrariesonadmissionscampustours
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