Exploring brand loyalty toward traditional confectioneries in an emerging market
Guardado en:
Autores principales: | Nguyen Viet Thai, Dang Hong Vuong, Nguyen Thi Thu Ha, Nguyen Quoc Thinh, Myeong Hwan Kim, Nguyen Le Dinh Quy |
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Formato: | article |
Lenguaje: | EN |
Publicado: |
Entrepreneurship and Sustainability Center
2020
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Materias: | |
Acceso en línea: | https://doaj.org/article/f57992b5193b4dacba891ba4b754155c |
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