Social Distancing in Tourism Destination Management during the COVID-19 Pandemic in China: A Moderated Mediation Model

While protective measures in response to infectious diseases may reduce the freedom of tourists (regarding their behaviors), few studies have documented the effects of destination protective measures on the self-protective behaviors of tourists. By applying the protection motivation theory, this stu...

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Autores principales: Hui Zhang, Min Zhuang, Yihan Cao, Jingxian Pan, Xiaowan Zhang, Jie Zhang, Honglei Zhang
Formato: article
Lenguaje:EN
Publicado: MDPI AG 2021
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Acceso en línea:https://doaj.org/article/f603ae3c1daa4bc3992a3bfe4bce91f6
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spelling oai:doaj.org-article:f603ae3c1daa4bc3992a3bfe4bce91f62021-11-11T16:22:28ZSocial Distancing in Tourism Destination Management during the COVID-19 Pandemic in China: A Moderated Mediation Model10.3390/ijerph1821112231660-46011661-7827https://doaj.org/article/f603ae3c1daa4bc3992a3bfe4bce91f62021-10-01T00:00:00Zhttps://www.mdpi.com/1660-4601/18/21/11223https://doaj.org/toc/1661-7827https://doaj.org/toc/1660-4601While protective measures in response to infectious diseases may reduce the freedom of tourists (regarding their behaviors), few studies have documented the effects of destination protective measures on the self-protective behaviors of tourists. By applying the protection motivation theory, this study examines the effects of perceived destination protective supports on the social distancing intentions of tourists during the COVID-19 pandemic. The results reveal significant relationships among perceived destination support, coping appraisal, threat appraisal, and the social distancing intentions of tourists. Moreover, two cognitive appraisals—toward the pandemic—partially mediate the relationship between perceived destination support and social distancing intention, and this mediational process is ‘intervened’ with by social norms. This has implications on whether tourist destinations apply more rigorous social distancing polices during the COVID-19 pandemic, to enhance the coping confidence behaviors of tourists, without causing anxiety and fear, and to achieve the goal of enhancing tourists’ intentions to protect themselves.Hui ZhangMin ZhuangYihan CaoJingxian PanXiaowan ZhangJie ZhangHonglei ZhangMDPI AGarticleprotection motivation theoryCOVID-19protective behaviorssocial distancingdestination managementMedicineRENInternational Journal of Environmental Research and Public Health, Vol 18, Iss 11223, p 11223 (2021)
institution DOAJ
collection DOAJ
language EN
topic protection motivation theory
COVID-19
protective behaviors
social distancing
destination management
Medicine
R
spellingShingle protection motivation theory
COVID-19
protective behaviors
social distancing
destination management
Medicine
R
Hui Zhang
Min Zhuang
Yihan Cao
Jingxian Pan
Xiaowan Zhang
Jie Zhang
Honglei Zhang
Social Distancing in Tourism Destination Management during the COVID-19 Pandemic in China: A Moderated Mediation Model
description While protective measures in response to infectious diseases may reduce the freedom of tourists (regarding their behaviors), few studies have documented the effects of destination protective measures on the self-protective behaviors of tourists. By applying the protection motivation theory, this study examines the effects of perceived destination protective supports on the social distancing intentions of tourists during the COVID-19 pandemic. The results reveal significant relationships among perceived destination support, coping appraisal, threat appraisal, and the social distancing intentions of tourists. Moreover, two cognitive appraisals—toward the pandemic—partially mediate the relationship between perceived destination support and social distancing intention, and this mediational process is ‘intervened’ with by social norms. This has implications on whether tourist destinations apply more rigorous social distancing polices during the COVID-19 pandemic, to enhance the coping confidence behaviors of tourists, without causing anxiety and fear, and to achieve the goal of enhancing tourists’ intentions to protect themselves.
format article
author Hui Zhang
Min Zhuang
Yihan Cao
Jingxian Pan
Xiaowan Zhang
Jie Zhang
Honglei Zhang
author_facet Hui Zhang
Min Zhuang
Yihan Cao
Jingxian Pan
Xiaowan Zhang
Jie Zhang
Honglei Zhang
author_sort Hui Zhang
title Social Distancing in Tourism Destination Management during the COVID-19 Pandemic in China: A Moderated Mediation Model
title_short Social Distancing in Tourism Destination Management during the COVID-19 Pandemic in China: A Moderated Mediation Model
title_full Social Distancing in Tourism Destination Management during the COVID-19 Pandemic in China: A Moderated Mediation Model
title_fullStr Social Distancing in Tourism Destination Management during the COVID-19 Pandemic in China: A Moderated Mediation Model
title_full_unstemmed Social Distancing in Tourism Destination Management during the COVID-19 Pandemic in China: A Moderated Mediation Model
title_sort social distancing in tourism destination management during the covid-19 pandemic in china: a moderated mediation model
publisher MDPI AG
publishDate 2021
url https://doaj.org/article/f603ae3c1daa4bc3992a3bfe4bce91f6
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