Export Promotion Agencies’ Lived Turmoil, Response and Strategies in COVID-19 Times
This paper explores Export Promotion Agencies’ (EPAs’) lived turmoil amid the COVID-19 crisis. It investigates: the EPAs’ perspective on pandemic impact on exporting SMEs; the pandemic impact on EPAs, their operations and response strategies; and EPAs’ perception and expectations post-COVID. The res...
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| Autores principales: | , , |
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| Formato: | article |
| Lenguaje: | EN |
| Publicado: |
MDPI AG
2021
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| Materias: | |
| Acceso en línea: | https://doaj.org/article/f6497cd3abfd4d96af15bdbfa4bd7573 |
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| Sumario: | This paper explores Export Promotion Agencies’ (EPAs’) lived turmoil amid the COVID-19 crisis. It investigates: the EPAs’ perspective on pandemic impact on exporting SMEs; the pandemic impact on EPAs, their operations and response strategies; and EPAs’ perception and expectations post-COVID. The research draws on in-depth interviews with three countries’ EPA managers (Chile, Ecuador, Peru); five elite informants engaged operationally and strategically. A narrative approach inquiring on human experience is adopted, enabling rich insights on complex dynamics and contextual realities ‘from the inside’. Notwithstanding heavy regional impact, no research exists on South America; especially EPAs’ role in COVID times. The methodology provides intimate first-hand knowledge on idiosyncratic circumstances shrouded in uncertainty; unprecedented challenges faced at ground zero, addressed in unconventional ways. Country-specific complexities compounded pandemic impact. EPAs were compelled to rediscover their purpose, devising novel responses to help exporting SMEs. Notwithstanding reduced budgets and layoffs, the EPAs persevered, innovating resource-light solutions to pragmatically surmount turmoil; effectively serving their mission amid uncertainty and adversity. In/formal emergent trust-based cooperation strategies proved crucial. Also accentuated was production and consumption environmental sustainability. Detailed front-line perspectives provide valuable insight and important lessons on complex challenges endured and effective EPA action. Post-COVID perspectives, best practice and policy support recommendations are forthcoming. |
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