Effects of corporate social responsibility on SMEs’ performance in emerging market

Corporate social responsibility (CSR) is a growing issue in emerging markets. This study aims to evaluate the impact of CSR on firms’ performance by exploring the role of mediating variables such as corporate reputation (CR) and customers’ purchasing intention (CPI). We use the quantitative techniqu...

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Autores principales:	Tiep Le Thanh, Ngo Quang Huan, Tran Thi Thuy Hong
Formato:	article
Lenguaje:	EN
Publicado:	Taylor & Francis Group 2021
Materias:	corporate social responsibility corporate reputation consumer purchasing intention smes’ performance emerging market southern vietnam Business HF5001-6182 Management. Industrial management HD28-70
Acceso en línea:	https://doaj.org/article/f675e636dfdb4d3d8c34765e46e14942
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spelling	oai:doaj.org-article:f675e636dfdb4d3d8c34765e46e149422021-12-02T18:16:46ZEffects of corporate social responsibility on SMEs’ performance in emerging market2331-197510.1080/23311975.2021.1878978https://doaj.org/article/f675e636dfdb4d3d8c34765e46e149422021-01-01T00:00:00Zhttp://dx.doi.org/10.1080/23311975.2021.1878978https://doaj.org/toc/2331-1975Corporate social responsibility (CSR) is a growing issue in emerging markets. This study aims to evaluate the impact of CSR on firms’ performance by exploring the role of mediating variables such as corporate reputation (CR) and customers’ purchasing intention (CPI). We use the quantitative technique of Partial Least Squares Structural Equation Modeling (PLS-SEM) techniques to analyze the data of the small and medium-size enterprises (SMEs) from the Southern Vietnam in 2020. The findings suggest a positive and significant impact of corporate/ social responsibility on firms’ performance through mediating role of CR and CPI. This study contributes to the literature on corporate social responsibility and firms’ performance of SMEs in the emerging country context. The outcomes of this study can be used by entrepreneurs, top management as an attempt to boost the performance of the SMEs in emerging markets by applying CSR measures for sustainable competitive advantage. A mediating role of corporate reputation (CR) and customers’ purchasing intention (CPI) as a value-added contribution to this study.Tiep Le ThanhNgo Quang HuanTran Thi Thuy HongTaylor & Francis Grouparticlecorporate social responsibilitycorporate reputationconsumer purchasing intentionsmes’ performanceemerging marketsouthern vietnamBusinessHF5001-6182Management. Industrial managementHD28-70ENCogent Business & Management, Vol 8, Iss 1 (2021)
institution	DOAJ
collection	DOAJ
language	EN
topic	corporate social responsibility corporate reputation consumer purchasing intention smes’ performance emerging market southern vietnam Business HF5001-6182 Management. Industrial management HD28-70
spellingShingle	corporate social responsibility corporate reputation consumer purchasing intention smes’ performance emerging market southern vietnam Business HF5001-6182 Management. Industrial management HD28-70 Tiep Le Thanh Ngo Quang Huan Tran Thi Thuy Hong Effects of corporate social responsibility on SMEs’ performance in emerging market
description	Corporate social responsibility (CSR) is a growing issue in emerging markets. This study aims to evaluate the impact of CSR on firms’ performance by exploring the role of mediating variables such as corporate reputation (CR) and customers’ purchasing intention (CPI). We use the quantitative technique of Partial Least Squares Structural Equation Modeling (PLS-SEM) techniques to analyze the data of the small and medium-size enterprises (SMEs) from the Southern Vietnam in 2020. The findings suggest a positive and significant impact of corporate/ social responsibility on firms’ performance through mediating role of CR and CPI. This study contributes to the literature on corporate social responsibility and firms’ performance of SMEs in the emerging country context. The outcomes of this study can be used by entrepreneurs, top management as an attempt to boost the performance of the SMEs in emerging markets by applying CSR measures for sustainable competitive advantage. A mediating role of corporate reputation (CR) and customers’ purchasing intention (CPI) as a value-added contribution to this study.
format	article
author	Tiep Le Thanh Ngo Quang Huan Tran Thi Thuy Hong
author_facet	Tiep Le Thanh Ngo Quang Huan Tran Thi Thuy Hong
author_sort	Tiep Le Thanh
title	Effects of corporate social responsibility on SMEs’ performance in emerging market
title_short	Effects of corporate social responsibility on SMEs’ performance in emerging market
title_full	Effects of corporate social responsibility on SMEs’ performance in emerging market
title_fullStr	Effects of corporate social responsibility on SMEs’ performance in emerging market
title_full_unstemmed	Effects of corporate social responsibility on SMEs’ performance in emerging market
title_sort	effects of corporate social responsibility on smes’ performance in emerging market
publisher	Taylor & Francis Group
publishDate	2021
url	https://doaj.org/article/f675e636dfdb4d3d8c34765e46e14942
work_keys_str_mv	AT tieplethanh effectsofcorporatesocialresponsibilityonsmesperformanceinemergingmarket AT ngoquanghuan effectsofcorporatesocialresponsibilityonsmesperformanceinemergingmarket AT tranthithuyhong effectsofcorporatesocialresponsibilityonsmesperformanceinemergingmarket
_version_	1718378370405761024

Effects of corporate social responsibility on SMEs’ performance in emerging market

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