Effects of corporate social responsibility on SMEs’ performance in emerging market

Corporate social responsibility (CSR) is a growing issue in emerging markets. This study aims to evaluate the impact of CSR on firms’ performance by exploring the role of mediating variables such as corporate reputation (CR) and customers’ purchasing intention (CPI). We use the quantitative techniqu...

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Bibliographic Details
Main Authors: Tiep Le Thanh, Ngo Quang Huan, Tran Thi Thuy Hong
Format: article
Language:EN
Published: Taylor & Francis Group 2021
Subjects:
Online Access:https://doaj.org/article/f675e636dfdb4d3d8c34765e46e14942
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