Effects of corporate social responsibility on SMEs’ performance in emerging market
Corporate social responsibility (CSR) is a growing issue in emerging markets. This study aims to evaluate the impact of CSR on firms’ performance by exploring the role of mediating variables such as corporate reputation (CR) and customers’ purchasing intention (CPI). We use the quantitative techniqu...
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Autores principales: | Tiep Le Thanh, Ngo Quang Huan, Tran Thi Thuy Hong |
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Formato: | article |
Lenguaje: | EN |
Publicado: |
Taylor & Francis Group
2021
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Materias: | |
Acceso en línea: | https://doaj.org/article/f675e636dfdb4d3d8c34765e46e14942 |
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