Consumers' purchasing intentions for efficient water-saving products: the mediating effects of altruistic and egoistic values
Efficient water-saving appliances are an essential part of changing water consumption toward a more sustainable future. Unlike previous studies, this research focuses on egoistic and altruistic values as determinants of consumers' willingness to buy efficient water-saving appliances. In this st...
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| Main Authors: | , , , , , , |
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| Format: | article |
| Language: | EN |
| Published: |
IWA Publishing
2021
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| Subjects: | |
| Online Access: | https://doaj.org/article/f68f3a7d68134f179a2944d5200319cf |
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