Miejsce hasła i sloganu w komunikowaniu politycznym

The Place of Catchwords and Slogans in Political Communication The paper discusses the function of catchwords and slogans, as well as the role that these forms play in political communication. Not only are they short and catchy sayings, but they also carry important meanings – from the point of...

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Autor principal:	Marta Śleziak
Formato:	article
Lenguaje:	DE EN FR PL RU
Publicado:	Ksiegarnia Akademicka Publishing 2021
Materias:	text genre functions of political catchwords multimodal discourse analysis Language. Linguistic theory. Comparative grammar P101-410
Acceso en línea:	https://doaj.org/article/f6e44ce219f04d4b884a97850de87900
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id	oai:doaj.org-article:f6e44ce219f04d4b884a97850de87900
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spelling	oai:doaj.org-article:f6e44ce219f04d4b884a97850de879002021-11-27T12:58:01ZMiejsce hasła i sloganu w komunikowaniu politycznym10.12797/LV.16.2021.32.081896-21222392-1226https://doaj.org/article/f6e44ce219f04d4b884a97850de879002021-11-01T00:00:00Zhttps://journals.akademicka.pl/lv/article/view/3919https://doaj.org/toc/1896-2122https://doaj.org/toc/2392-1226 The Place of Catchwords and Slogans in Political Communication The paper discusses the function of catchwords and slogans, as well as the role that these forms play in political communication. Not only are they short and catchy sayings, but they also carry important meanings – from the point of view of both the government and the society. Political slogans and catchwords are a significant part of political campaigns, politicians’ presentations and election programs, as well as social movements and protests. As multimodal carries, they can be examined with the use of systemic functional linguistics methods. The analysis and conclusions are based on the collection of more than 3100 items: political catchwords from Polish political discourse, excerpted from written (ephemera, press) and oral texts (protests, demonstrations, live presentations) published in 1918–2018. The collection is the part of the project which aims at publishing A Dictionary of Political Catchwords. Marta ŚleziakKsiegarnia Akademicka Publishingarticletextgenrefunctions of political catchwordsmultimodal discourse analysisLanguage. Linguistic theory. Comparative grammarP101-410DEENFRPLRULingVaria, Vol 16, Iss 2(32) (2021)
institution	DOAJ
collection	DOAJ
language	DE EN FR PL RU
topic	text genre functions of political catchwords multimodal discourse analysis Language. Linguistic theory. Comparative grammar P101-410
spellingShingle	text genre functions of political catchwords multimodal discourse analysis Language. Linguistic theory. Comparative grammar P101-410 Marta Śleziak Miejsce hasła i sloganu w komunikowaniu politycznym
description	The Place of Catchwords and Slogans in Political Communication The paper discusses the function of catchwords and slogans, as well as the role that these forms play in political communication. Not only are they short and catchy sayings, but they also carry important meanings – from the point of view of both the government and the society. Political slogans and catchwords are a significant part of political campaigns, politicians’ presentations and election programs, as well as social movements and protests. As multimodal carries, they can be examined with the use of systemic functional linguistics methods. The analysis and conclusions are based on the collection of more than 3100 items: political catchwords from Polish political discourse, excerpted from written (ephemera, press) and oral texts (protests, demonstrations, live presentations) published in 1918–2018. The collection is the part of the project which aims at publishing A Dictionary of Political Catchwords.
format	article
author	Marta Śleziak
author_facet	Marta Śleziak
author_sort	Marta Śleziak
title	Miejsce hasła i sloganu w komunikowaniu politycznym
title_short	Miejsce hasła i sloganu w komunikowaniu politycznym
title_full	Miejsce hasła i sloganu w komunikowaniu politycznym
title_fullStr	Miejsce hasła i sloganu w komunikowaniu politycznym
title_full_unstemmed	Miejsce hasła i sloganu w komunikowaniu politycznym
title_sort	miejsce hasła i sloganu w komunikowaniu politycznym
publisher	Ksiegarnia Akademicka Publishing
publishDate	2021
url	https://doaj.org/article/f6e44ce219f04d4b884a97850de87900
work_keys_str_mv	AT martasleziak miejscehasłaisloganuwkomunikowaniupolitycznym
_version_	1718408963390701568

Miejsce hasła i sloganu w komunikowaniu politycznym

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