The mega events paradox
Considering the urban transformations and the development of the hotel sector in the City of Rio de Janeiro driven by the 2016 Olympic Games, this study aims to understand how the hotel industry behaves in terms of organic growth and investments during periods of mega international events. To t...
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Associação Nacional de Pós-Graduação em Turismo
2021
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oai:doaj.org-article:f7603b8ad2f1449a8fa210c7eee6bae72021-11-18T02:49:08ZThe mega events paradox10.7784/rbtur.v16.23121982-6125https://doaj.org/article/f7603b8ad2f1449a8fa210c7eee6bae72021-11-01T00:00:00Zhttps://rbtur.org.br/rbtur/article/view/2312https://doaj.org/toc/1982-6125 Considering the urban transformations and the development of the hotel sector in the City of Rio de Janeiro driven by the 2016 Olympic Games, this study aims to understand how the hotel industry behaves in terms of organic growth and investments during periods of mega international events. To this end, a qualitative case study research was carried out that included 7 different hotel brands whose results were coded and categorized resulting in a theoretical-conceptual framework responsible for identifying some competitive pressures on traditional hospitality, including 6 different challenges: (1) political institutional insecurity, (2) perceptions of the media, (3) public security, (4) other national and foreign locations, (5) new videoconference technologies, and (6) Online Travel Agencies. It was found that the exponential growth in the number of beds in the city in the years leading up to the 2016 Olympics generated several complications for the industry at that time. The logic of this expansion is discussed throughout the paper during different phases and the aim is to help fill a gap left by empirical research in the area, which has little explored the logic behind the option of investing during Olympic Cycles. Eduardo RussoAriane FigueiraAssociação Nacional de Pós-Graduação em TurismoarticleMega EventsOlympic GamesTourism and HospitalityInstitutional TheoryRio de Janeiro.Geography. Anthropology. RecreationGRecreation. LeisureGV1-1860ENESPTRevista Brasileira de Pesquisa em Turismo, Vol 16 (2021) |
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DOAJ |
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EN ES PT |
topic |
Mega Events Olympic Games Tourism and Hospitality Institutional Theory Rio de Janeiro. Geography. Anthropology. Recreation G Recreation. Leisure GV1-1860 |
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Mega Events Olympic Games Tourism and Hospitality Institutional Theory Rio de Janeiro. Geography. Anthropology. Recreation G Recreation. Leisure GV1-1860 Eduardo Russo Ariane Figueira The mega events paradox |
description |
Considering the urban transformations and the development of the hotel sector in the City of Rio de Janeiro driven by the 2016 Olympic Games, this study aims to understand how the hotel industry behaves in terms of organic growth and investments during periods of mega international events. To this end, a qualitative case study research was carried out that included 7 different hotel brands whose results were coded and categorized resulting in a theoretical-conceptual framework responsible for identifying some competitive pressures on traditional hospitality, including 6 different challenges: (1) political institutional insecurity, (2) perceptions of the media, (3) public security, (4) other national and foreign locations, (5) new videoconference technologies, and (6) Online Travel Agencies. It was found that the exponential growth in the number of beds in the city in the years leading up to the 2016 Olympics generated several complications for the industry at that time. The logic of this expansion is discussed throughout the paper during different phases and the aim is to help fill a gap left by empirical research in the area, which has little explored the logic behind the option of investing during Olympic Cycles.
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format |
article |
author |
Eduardo Russo Ariane Figueira |
author_facet |
Eduardo Russo Ariane Figueira |
author_sort |
Eduardo Russo |
title |
The mega events paradox |
title_short |
The mega events paradox |
title_full |
The mega events paradox |
title_fullStr |
The mega events paradox |
title_full_unstemmed |
The mega events paradox |
title_sort |
mega events paradox |
publisher |
Associação Nacional de Pós-Graduação em Turismo |
publishDate |
2021 |
url |
https://doaj.org/article/f7603b8ad2f1449a8fa210c7eee6bae7 |
work_keys_str_mv |
AT eduardorusso themegaeventsparadox AT arianefigueira themegaeventsparadox AT eduardorusso megaeventsparadox AT arianefigueira megaeventsparadox |
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1718425200081502208 |