Quem são os consumidores sustentáveis?

The understanding of the consumer behavior and the decision-making processes involved in their choices is a theme that has been discussed in great depth in recent decades. The identification of variables that can be attributed to characterize a niche market demands specific studies for each category...

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Autores principales: Ana Carolina Baggio Fabricio, Áurio Leocádio
Formato: article
Lenguaje:PT
Publicado: Universidade do Vale do Rio dos Sinos (UNISINOS) 2013
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Acceso en línea:https://doaj.org/article/f769589044514c7e851f197bd183b0d4
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