Pemanfaatan Teknologi Augmented Reality Dalam Pemasaran Perumahan Mutiara Barangan Palembang

Perumahan Mutiara Barangan is a housing complex that located at tanjung barangan, Palembang, Sumatera Selatan that was developed by PT. Kurnia Hamusri Sukses Mandiri. This This enterprise use pictures, brochures, and miniature for marketing activities. The objective of this research was to implemen...

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Autores principales:	Pacu Putra, Akbar Alzaini, Rahmat Izwan Heroza, Allsela Meiriza
Formato:	article
Lenguaje:	ID
Publicado:	Universitas Negeri Medan 2021
Materias:	augmented reality perumahan maker based vuforia Electronic computers. Computer science QA75.5-76.95
Acceso en línea:	https://doaj.org/article/f77c81cf09424f4d907f3dc02b003980
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id	oai:doaj.org-article:f77c81cf09424f4d907f3dc02b003980
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spelling	oai:doaj.org-article:f77c81cf09424f4d907f3dc02b0039802021-11-27T05:26:27ZPemanfaatan Teknologi Augmented Reality Dalam Pemasaran Perumahan Mutiara Barangan Palembang2502-71312502-714X10.24114/cess.v6i2.25742https://doaj.org/article/f77c81cf09424f4d907f3dc02b0039802021-07-01T00:00:00Zhttps://jurnal.unimed.ac.id/2012/index.php/cess/article/view/25742https://doaj.org/toc/2502-7131https://doaj.org/toc/2502-714XPerumahan Mutiara Barangan is a housing complex that located at tanjung barangan, Palembang, Sumatera Selatan that was developed by PT. Kurnia Hamusri Sukses Mandiri. This This enterprise use pictures, brochures, and miniature for marketing activities. The objective of this research was to implement Augmented Reality Technology in digital marketing system to visualize their house in 3Ds View. The System Development model that used in this study is Multimedia Development Life Cycle (MDLC) which consists of concept, design, material collecting, assembly, testing and distribution. As a result of implementing Augmented Reality in Marketing of housing complex in Perumahan Mutiara Barangan Palembang can offer new experience of user in observing housing complex that was offered.Pacu PutraAkbar AlzainiRahmat Izwan HerozaAllsela MeirizaUniversitas Negeri Medanarticleaugmented realityperumahanmaker basedvuforiaElectronic computers. Computer scienceQA75.5-76.95IDCESS (Journal of Computer Engineering, System and Science), Vol 6, Iss 2, Pp 181-184 (2021)
institution	DOAJ
collection	DOAJ
language	ID
topic	augmented reality perumahan maker based vuforia Electronic computers. Computer science QA75.5-76.95
spellingShingle	augmented reality perumahan maker based vuforia Electronic computers. Computer science QA75.5-76.95 Pacu Putra Akbar Alzaini Rahmat Izwan Heroza Allsela Meiriza Pemanfaatan Teknologi Augmented Reality Dalam Pemasaran Perumahan Mutiara Barangan Palembang
description	Perumahan Mutiara Barangan is a housing complex that located at tanjung barangan, Palembang, Sumatera Selatan that was developed by PT. Kurnia Hamusri Sukses Mandiri. This This enterprise use pictures, brochures, and miniature for marketing activities. The objective of this research was to implement Augmented Reality Technology in digital marketing system to visualize their house in 3Ds View. The System Development model that used in this study is Multimedia Development Life Cycle (MDLC) which consists of concept, design, material collecting, assembly, testing and distribution. As a result of implementing Augmented Reality in Marketing of housing complex in Perumahan Mutiara Barangan Palembang can offer new experience of user in observing housing complex that was offered.
format	article
author	Pacu Putra Akbar Alzaini Rahmat Izwan Heroza Allsela Meiriza
author_facet	Pacu Putra Akbar Alzaini Rahmat Izwan Heroza Allsela Meiriza
author_sort	Pacu Putra
title	Pemanfaatan Teknologi Augmented Reality Dalam Pemasaran Perumahan Mutiara Barangan Palembang
title_short	Pemanfaatan Teknologi Augmented Reality Dalam Pemasaran Perumahan Mutiara Barangan Palembang
title_full	Pemanfaatan Teknologi Augmented Reality Dalam Pemasaran Perumahan Mutiara Barangan Palembang
title_fullStr	Pemanfaatan Teknologi Augmented Reality Dalam Pemasaran Perumahan Mutiara Barangan Palembang
title_full_unstemmed	Pemanfaatan Teknologi Augmented Reality Dalam Pemasaran Perumahan Mutiara Barangan Palembang
title_sort	pemanfaatan teknologi augmented reality dalam pemasaran perumahan mutiara barangan palembang
publisher	Universitas Negeri Medan
publishDate	2021
url	https://doaj.org/article/f77c81cf09424f4d907f3dc02b003980
work_keys_str_mv	AT pacuputra pemanfaatanteknologiaugmentedrealitydalampemasaranperumahanmutiarabaranganpalembang AT akbaralzaini pemanfaatanteknologiaugmentedrealitydalampemasaranperumahanmutiarabaranganpalembang AT rahmatizwanheroza pemanfaatanteknologiaugmentedrealitydalampemasaranperumahanmutiarabaranganpalembang AT allselameiriza pemanfaatanteknologiaugmentedrealitydalampemasaranperumahanmutiarabaranganpalembang
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Pemanfaatan Teknologi Augmented Reality Dalam Pemasaran Perumahan Mutiara Barangan Palembang

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