A META-ORGANIZATIONAL APPROACH TO FACILITATING INNOVATIONS IN PROFESSIONAL SPORTS ORGANIZATIONS

This paper aims to assess the feasibility of a meta-organizational approach to implementing and incentivizing innovations in professional sports organizations.The author adopts a case study method approach. Data collection was conducted via semi-structured interviews with representatives of Russian...

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Autor principal: N. A. Osokin
Formato: article
Lenguaje:RU
Publicado: Real Economics Publishing House 2021
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Acceso en línea:https://doaj.org/article/fb3af9028c03431ab6a9ed31d769a1f3
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Sumario:This paper aims to assess the feasibility of a meta-organizational approach to implementing and incentivizing innovations in professional sports organizations.The author adopts a case study method approach. Data collection was conducted via semi-structured interviews with representatives of Russian professional sports organizations. The results of the interviews were codified using a manual content analysis framework.This study reviews the case of creating a ‘Unified supporter base’ in the Kontinental Hockey League in partnership with SAP. The project was implemented in five phases. This approach helped ensure a gradual innovation adoption process within the meta-organization. Among the key success factors the author highlights the high relevance of the proposed innovative solution as well the league’s role in minimizing resource barriers by implementing a financial incentive scheme.This is the first attempt in the Russian academic literature to conduct an empirical analysis on innovation in professional sports organizations. The author also proposes a novel approach to studying innovation using meta-organization theory.