Consumer Preference and Willingness to Pay for an Officially Certified Quality Label: Implications for Traditional Food Producers
A study was carried out in Chile in order to evaluate consumer preference and willingness to pay for a certified quality label on traditional food products, employing a conjoint analysis method. A total of 234 individuals were interviewed in two Chilean cities, Santiago and Talca. A homemade blackbe...
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| Auteurs principaux: | , , , |
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| Langue: | English |
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Instituto de Investigaciones Agropecuarias, INIA
2007
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| Accès en ligne: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0365-28072007000300009 |
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