Perceived quality of and satisfaction from sweet cherries (Prunus avium L.) in China: Confirming relationships through structural equations

Perceived quality of and satisfaction from sweet cherries (Prunus avium L.) in China: Confirming relationships through structural equations

Abstract In recent years, Chile has been the Chinese market's main supplier of fresh sweet cherries. The aim of this study was to develop a relational model with two working hypotheses to model Chinese consumer satisfaction with sweet cherries as a result of the quality perceived by intrinsic a...

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Autores principales: Chiang,Andrés, Schnettler,Berta, Mora,Marcos, Aguilera,Mauricio
Lenguaje:English
Publicado: Pontificia Universidad Católica de Chile. Facultad de Agronomía e Ingeniería Forestal 2018
Materias:
Perceived quality
satisfaction
structural equations modeling
sweet cherries
Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-16202018000300210
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