Web 2.0 as Syndication

There is considerable excitement about the notion of ’Web 2.0’, particularly among Internet businesspeople. In contrast, there is an almost complete lack of formal literatura on the topic. It is important that movements with such energy and potential be subjected to critical atte...

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Autor principal: Clarke,Roger
Lenguaje:English
Publicado: Universidad de Talca 2008
Materias:
P2P
Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762008000100004
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spelling oai:scielo:S0718-187620080001000042018-10-12Web 2.0 as SyndicationClarke,Roger Dot.com Social networking Content syndication Pay-per-click AdSense P2P Architecture of participation Collective intelligence Wikis Folksonomy Monetisation AJAX Architecture of collaboration Social syndication There is considerable excitement about the notion of ’Web 2.0’, particularly among Internet businesspeople. In contrast, there is an almost complete lack of formal literatura on the topic. It is important that movements with such energy and potential be subjected to critical attention, and that industry and social commentators have the opportunity to draw on the eCommerce research literatura in formulating their views. This paper assesses the available information about Web 2.0, with a view to stimulating further work that applies existing theories, proposes new ones, observes and measures phenomena, and tests the theories. The primary interpretation of the concept derives from marketers, but the complementary technical and communitarian perspectives are also considerad. A common theme derived from the analysis is that of ’syndication’ of content, advertising, storage, effort and identity.info:eu-repo/semantics/openAccessUniversidad de TalcaJournal of theoretical and applied electronic commerce research v.3 n.2 20082008-08-01text/htmlhttp://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762008000100004en10.4067/S0718-18762008000100004
institution Scielo Chile
collection Scielo Chile
language English
topic Dot.com
Social networking
Content syndication
Pay-per-click
AdSense
P2P
Architecture of participation
Collective intelligence
Wikis
Folksonomy
Monetisation
AJAX
Architecture of collaboration
Social syndication
spellingShingle Dot.com
Social networking
Content syndication
Pay-per-click
AdSense
P2P
Architecture of participation
Collective intelligence
Wikis
Folksonomy
Monetisation
AJAX
Architecture of collaboration
Social syndication
Clarke,Roger
Web 2.0 as Syndication
description There is considerable excitement about the notion of ’Web 2.0’, particularly among Internet businesspeople. In contrast, there is an almost complete lack of formal literatura on the topic. It is important that movements with such energy and potential be subjected to critical attention, and that industry and social commentators have the opportunity to draw on the eCommerce research literatura in formulating their views. This paper assesses the available information about Web 2.0, with a view to stimulating further work that applies existing theories, proposes new ones, observes and measures phenomena, and tests the theories. The primary interpretation of the concept derives from marketers, but the complementary technical and communitarian perspectives are also considerad. A common theme derived from the analysis is that of ’syndication’ of content, advertising, storage, effort and identity.
author Clarke,Roger
author_facet Clarke,Roger
author_sort Clarke,Roger
title Web 2.0 as Syndication
title_short Web 2.0 as Syndication
title_full Web 2.0 as Syndication
title_fullStr Web 2.0 as Syndication
title_full_unstemmed Web 2.0 as Syndication
title_sort web 2.0 as syndication
publisher Universidad de Talca
publishDate 2008
url http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762008000100004
work_keys_str_mv AT clarkeroger web20assyndication
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