Social Networks, Interactivity and Satisfaction: Assessing Socio-Technical Behavioral Factors as an Extension to Technology Acceptance
As the use and value of social networks continues to expand and creatively grow, the question of how to attract people to the various sites becomes an important question. This research focuses on interactivity and its role in user satisfaction with a social network site. A model is put forth that fo...
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| Lenguaje: | English |
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Universidad de Talca
2013
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| Acceso en línea: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762013000100004 |
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