Incentives to Apply Green Cloud Computing

In recent years, there have been two major trends in the ICT industry: green computing and cloud computing. Green computing implies that the ICT industry has become a significant energy consumer and consequently, a major source of CO2 emissions. Cloud computing makes it possible to purchase IT resou...

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Autores principales:	Makela,Tommi, Luukkainen,Sakari
Lenguaje:	English
Publicado:	Universidad de Talca 2013
Materias:	Private cloud Hosting service Derived demand Efficiency metric Green service level agreement
Acceso en línea:	http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762013000300006
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spelling	oai:scielo:S0718-187620130003000062018-10-12Incentives to Apply Green Cloud ComputingMakela,TommiLuukkainen,Sakari Private cloud Hosting service Derived demand Efficiency metric Green service level agreement In recent years, there have been two major trends in the ICT industry: green computing and cloud computing. Green computing implies that the ICT industry has become a significant energy consumer and consequently, a major source of CO2 emissions. Cloud computing makes it possible to purchase IT resources as a service without upfront costs. In this paper, the combination of these two trends, green cloud computing, will first be evaluated based on existing research findings, which indicate that private clouds are the most green option to offer services. Hosting of private clouds can be outsourced, which allows companies to focus on their core competences. Furthermore, three case studies of state-of-the-art companies offering green hosting services are presented and incentives affecting their energy-efficiency development are analyzed. The results reveal that currently there is no demand in the market for green hosting services, because the only incentive for companies is low costs. Service providers should illustrate their greenness with transparent efficiency metrics, draw up green service level agreements and compete with greenness. Then it is up to end users to require more green web services and create derived demand for green cloud services and green hosting services.info:eu-repo/semantics/openAccessUniversidad de TalcaJournal of theoretical and applied electronic commerce research v.8 n.3 20132013-12-01text/htmlhttp://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762013000300006en10.4067/S0718-18762013000300006
institution	Scielo Chile
collection	Scielo Chile
language	English
topic	Private cloud Hosting service Derived demand Efficiency metric Green service level agreement
spellingShingle	Private cloud Hosting service Derived demand Efficiency metric Green service level agreement Makela,Tommi Luukkainen,Sakari Incentives to Apply Green Cloud Computing
description	In recent years, there have been two major trends in the ICT industry: green computing and cloud computing. Green computing implies that the ICT industry has become a significant energy consumer and consequently, a major source of CO2 emissions. Cloud computing makes it possible to purchase IT resources as a service without upfront costs. In this paper, the combination of these two trends, green cloud computing, will first be evaluated based on existing research findings, which indicate that private clouds are the most green option to offer services. Hosting of private clouds can be outsourced, which allows companies to focus on their core competences. Furthermore, three case studies of state-of-the-art companies offering green hosting services are presented and incentives affecting their energy-efficiency development are analyzed. The results reveal that currently there is no demand in the market for green hosting services, because the only incentive for companies is low costs. Service providers should illustrate their greenness with transparent efficiency metrics, draw up green service level agreements and compete with greenness. Then it is up to end users to require more green web services and create derived demand for green cloud services and green hosting services.
author	Makela,Tommi Luukkainen,Sakari
author_facet	Makela,Tommi Luukkainen,Sakari
author_sort	Makela,Tommi
title	Incentives to Apply Green Cloud Computing
title_short	Incentives to Apply Green Cloud Computing
title_full	Incentives to Apply Green Cloud Computing
title_fullStr	Incentives to Apply Green Cloud Computing
title_full_unstemmed	Incentives to Apply Green Cloud Computing
title_sort	incentives to apply green cloud computing
publisher	Universidad de Talca
publishDate	2013
url	http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762013000300006
work_keys_str_mv	AT makelatommi incentivestoapplygreencloudcomputing AT luukkainensakari incentivestoapplygreencloudcomputing
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Incentives to Apply Green Cloud Computing

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