An Empirical Investigation of Factors that Influence Individual Behavior toward Changing Social Networking Security Settings

While the use of social networking sites continues to rise, security continues to be an important issue. This issue often results when many users do not change their social networking security settings. Such behavior leaves vast amounts of data vulnerable to criminal activities. This study utilized...

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Autores principales: Foltz,C. Bryan, Newkirk,Henry E, Schwager,Paul H
Lenguaje:English
Publicado: Universidad de Talca 2016
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Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762016000200002
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spelling oai:scielo:S0718-187620160002000022018-10-12An Empirical Investigation of Factors that Influence Individual Behavior toward Changing Social Networking Security SettingsFoltz,C. BryanNewkirk,Henry ESchwager,Paul H Apathy Social trust Social networking sites Theory of planned behavior Privacy Security Privacy Security While the use of social networking sites continues to rise, security continues to be an important issue. This issue often results when many users do not change their social networking security settings. Such behavior leaves vast amounts of data vulnerable to criminal activities. This study utilized the Theory of Planned Behavior to examine factors that impact users' behaviors regarding changing their social networking security settings. This research found support for six of the eight hypotheses. Results showed that Attitude (H1), Subjective Norm (H2), and Perceived Behavioral Control (H3) predicted Behavioral Intention. Behavioral Intention (H4) positively influenced Behavior. Apathy (H6) negatively predicted Attitude while Perceived Behavioral Control (H7) positively influenced Social Trust. Finally, Perceived Behavioral Control did not predict Behavior (H5) and Social Trust did not impact Behavioral Intention (H8). These findings have future implications for research and practice.info:eu-repo/semantics/openAccessUniversidad de TalcaJournal of theoretical and applied electronic commerce research v.11 n.2 20162016-05-01text/htmlhttp://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762016000200002en10.4067/S0718-18762016000200002
institution Scielo Chile
collection Scielo Chile
language English
topic Apathy
Social trust
Social networking sites
Theory of planned behavior
Privacy
Security
Privacy
Security
spellingShingle Apathy
Social trust
Social networking sites
Theory of planned behavior
Privacy
Security
Privacy
Security
Foltz,C. Bryan
Newkirk,Henry E
Schwager,Paul H
An Empirical Investigation of Factors that Influence Individual Behavior toward Changing Social Networking Security Settings
description While the use of social networking sites continues to rise, security continues to be an important issue. This issue often results when many users do not change their social networking security settings. Such behavior leaves vast amounts of data vulnerable to criminal activities. This study utilized the Theory of Planned Behavior to examine factors that impact users' behaviors regarding changing their social networking security settings. This research found support for six of the eight hypotheses. Results showed that Attitude (H1), Subjective Norm (H2), and Perceived Behavioral Control (H3) predicted Behavioral Intention. Behavioral Intention (H4) positively influenced Behavior. Apathy (H6) negatively predicted Attitude while Perceived Behavioral Control (H7) positively influenced Social Trust. Finally, Perceived Behavioral Control did not predict Behavior (H5) and Social Trust did not impact Behavioral Intention (H8). These findings have future implications for research and practice.
author Foltz,C. Bryan
Newkirk,Henry E
Schwager,Paul H
author_facet Foltz,C. Bryan
Newkirk,Henry E
Schwager,Paul H
author_sort Foltz,C. Bryan
title An Empirical Investigation of Factors that Influence Individual Behavior toward Changing Social Networking Security Settings
title_short An Empirical Investigation of Factors that Influence Individual Behavior toward Changing Social Networking Security Settings
title_full An Empirical Investigation of Factors that Influence Individual Behavior toward Changing Social Networking Security Settings
title_fullStr An Empirical Investigation of Factors that Influence Individual Behavior toward Changing Social Networking Security Settings
title_full_unstemmed An Empirical Investigation of Factors that Influence Individual Behavior toward Changing Social Networking Security Settings
title_sort empirical investigation of factors that influence individual behavior toward changing social networking security settings
publisher Universidad de Talca
publishDate 2016
url http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762016000200002
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