Towards a Framework of Digital Platform Competition: A Comparative Study of Monopolistic & Federated Mobile Payment Platforms

This paper advances a framework for examining the competitive principles of mobile payment platforms. We postulate that the strategic interplay of platform layers will drive the competitive dynamics of platform-driven ubiquitous systems. This framework has been employed in a comparative case study b...

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Autores principales: Kazan,Erol, Wee Tan,Chee, Lim,Eric T. K
Lenguaje:English
Publicado: Universidad de Talca 2016
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Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762016000300005
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Sumario:This paper advances a framework for examining the competitive principles of mobile payment platforms. We postulate that the strategic interplay of platform layers will drive the competitive dynamics of platform-driven ubiquitous systems. This framework has been employed in a comparative case study between monopolistic (i.e., Pingit) and federated (i.e., Paym) mobile payment platforms to illustrate its applicability and yield principles on the nature and impact of competition among platform-driven ubiquitous systems. Preliminary findings indicate that monopolistic mobile digital platforms attempt to create unique configurals to obtain monopolistic power by tightly coupling platform layers, which are difficult to replicate. Conversely, federated digital platforms compete by dispersing the service layer to harness the collective resources from individual firms. Furthermore, the interaction and integration among platform layers give rise to commodity and value platform layers that translate into competitive battlegrounds among mobile payment services. This paper therefore represents a concrete step in unraveling the competitive dynamics of platform-driven ubiquitous systems from an architectural viewpoint.