Designing Two-dimensional Electronic Business-to-Consumer Models’ Map by Fuzzy Delphi Panel
Various electronic business-to-consumer models have been presented during the past years with different classifications. Each of these models has different dimensions. This paper uses expert knowledge to identify two key dimensions of business to customer models. Each researcher has his own list of...
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Universidad de Talca
2017
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oai:scielo:S0718-187620170002000032018-10-12Designing Two-dimensional Electronic Business-to-Consumer Models’ Map by Fuzzy Delphi PanelKeikha,FatemeSargolzaei,Ehsan E-commerce Business to consumer E-business Two dimensional model Fuzzy Delphi panel Financial model Various electronic business-to-consumer models have been presented during the past years with different classifications. Each of these models has different dimensions. This paper uses expert knowledge to identify two key dimensions of business to customer models. Each researcher has his own list of business-to-consumer models, and there are differences in the existing lists. In this paper, some appropriate models are identified through interview with experts and fuzzy Delphi method for launching a business. The positions of these models are determined in terms of identified aspects then. Based on the obtained results, ten electronic business-to-consumer models were specified and the dimensions of the type of product and the type of financial relationship with the customer were determined to provide two-dimensional map. Then using fuzzy Delphi method, the position of these models in two-dimensional map was identified.info:eu-repo/semantics/openAccessUniversidad de TalcaJournal of theoretical and applied electronic commerce research v.12 n.2 20172017-05-01text/htmlhttp://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762017000200003en10.4067/S0718-18762017000200003 |
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Scielo Chile |
language |
English |
topic |
E-commerce Business to consumer E-business Two dimensional model Fuzzy Delphi panel Financial model |
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E-commerce Business to consumer E-business Two dimensional model Fuzzy Delphi panel Financial model Keikha,Fateme Sargolzaei,Ehsan Designing Two-dimensional Electronic Business-to-Consumer Models’ Map by Fuzzy Delphi Panel |
description |
Various electronic business-to-consumer models have been presented during the past years with different classifications. Each of these models has different dimensions. This paper uses expert knowledge to identify two key dimensions of business to customer models. Each researcher has his own list of business-to-consumer models, and there are differences in the existing lists. In this paper, some appropriate models are identified through interview with experts and fuzzy Delphi method for launching a business. The positions of these models are determined in terms of identified aspects then. Based on the obtained results, ten electronic business-to-consumer models were specified and the dimensions of the type of product and the type of financial relationship with the customer were determined to provide two-dimensional map. Then using fuzzy Delphi method, the position of these models in two-dimensional map was identified. |
author |
Keikha,Fateme Sargolzaei,Ehsan |
author_facet |
Keikha,Fateme Sargolzaei,Ehsan |
author_sort |
Keikha,Fateme |
title |
Designing Two-dimensional Electronic Business-to-Consumer Models’ Map by Fuzzy Delphi Panel |
title_short |
Designing Two-dimensional Electronic Business-to-Consumer Models’ Map by Fuzzy Delphi Panel |
title_full |
Designing Two-dimensional Electronic Business-to-Consumer Models’ Map by Fuzzy Delphi Panel |
title_fullStr |
Designing Two-dimensional Electronic Business-to-Consumer Models’ Map by Fuzzy Delphi Panel |
title_full_unstemmed |
Designing Two-dimensional Electronic Business-to-Consumer Models’ Map by Fuzzy Delphi Panel |
title_sort |
designing two-dimensional electronic business-to-consumer models’ map by fuzzy delphi panel |
publisher |
Universidad de Talca |
publishDate |
2017 |
url |
http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762017000200003 |
work_keys_str_mv |
AT keikhafateme designingtwodimensionalelectronicbusinesstoconsumermodels8217mapbyfuzzydelphipanel AT sargolzaeiehsan designingtwodimensionalelectronicbusinesstoconsumermodels8217mapbyfuzzydelphipanel |
_version_ |
1714202225789632512 |