Social Commerce Design: A Framework and Application

Abstract: Social commerce is a new business model of e-commerce, which utilizes of Web 2.0 technologies and social media to support social-related exchange activities. While its popularity, being a subset of e-commerce, has been increasing tremendously since its introduction in 2005, there exists a...

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Auteurs principaux: Han,Hui, Trimi,Silvana
Langue:English
Publié: Universidad de Talca 2017
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Accès en ligne:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762017000300005
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