Mobile Shopping Consumers' Behavior: An Exploratory Study and Review

Abstract: Mobile Technology is creating a range of tremendous opportunities and new revenue streams for businesses across industry sectors through the delivery of chargeable mobile products and services via the deployment of innovative value-added solutions that exploit the commercial benefits of mo...

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Autores principales: Saprikis,,Vaggelis, Markos,,Angelos, Zarmpou,Theodora, Vlachopoulou,Maro
Lenguaje:English
Publicado: Universidad de Talca 2018
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Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762018000100105
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