Mobile Shopping Consumers' Behavior: An Exploratory Study and Review
Abstract: Mobile Technology is creating a range of tremendous opportunities and new revenue streams for businesses across industry sectors through the delivery of chargeable mobile products and services via the deployment of innovative value-added solutions that exploit the commercial benefits of mo...
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Autores principales: | Saprikis,,Vaggelis, Markos,,Angelos, Zarmpou,Theodora, Vlachopoulou,Maro |
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Lenguaje: | English |
Publicado: |
Universidad de Talca
2018
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Materias: | |
Acceso en línea: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762018000100105 |
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