Revealing the Black Box of Shifting from Electronic Commerce to Mobile Commerce: The Case of Jordan

Abstract:Mobile computing and the wireless web are likely to become the next major business models following the era of electronic commerce. In particular, rapid growth and the advancement in mobile technologies indicate that mobile commerce (m-commerce) will be the dominant business model in the fu...

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Autores principales: Al-Adwan,Ahmad Samed, Alrousan,Mohammad, Al-Soud,Anas, Al-Yaseen,Hussein
Lenguaje:English
Publicado: Universidad de Talca 2019
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Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762019000100105
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spelling oai:scielo:S0718-187620190001001052019-02-28Revealing the Black Box of Shifting from Electronic Commerce to Mobile Commerce: The Case of JordanAl-Adwan,Ahmad SamedAlrousan,MohammadAl-Soud,AnasAl-Yaseen,Hussein M-commerce Risk perception E-commerce Perceived personalisation Mobile shopping Online shopping. Abstract:Mobile computing and the wireless web are likely to become the next major business models following the era of electronic commerce. In particular, rapid growth and the advancement in mobile technologies indicate that mobile commerce (m-commerce) will be the dominant business model in the future. In developing countries, services in mobile commerce are in a phase of rapid growth, yet the relevant research is limited. Thus, to increase the adoption of m-commerce among consumers in developing countries such as Jordan, the current study develops a model of consumers’ intentions to transfer from traditional (internet-based) e-commerce to m-commerce. The proposed model was empirically validated using a total of 451 paper-based questionnaires that were collected from undergraduate students at three private Jordanian universities. The reliability and validity of the structural model were evaluated by performing exploratory and confirmatory factor analyses, while the structural model was assessed by employing the structural equation modelling approach. The findings demonstrate that consumers’ intention to shift from traditional e-commerce to m-commerce can be explained by factors related to perceived differences in technology and value. The research model offers useful and insightful information to help practitioners and developers focus their efforts in designing and delivering effective m-commerce applications.info:eu-repo/semantics/openAccessUniversidad de TalcaJournal of theoretical and applied electronic commerce research v.14 n.1 20192019-01-01text/htmlhttp://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762019000100105en10.4067/S0718-18762019000100105
institution Scielo Chile
collection Scielo Chile
language English
topic M-commerce
Risk perception
E-commerce
Perceived personalisation
Mobile shopping
Online shopping.
spellingShingle M-commerce
Risk perception
E-commerce
Perceived personalisation
Mobile shopping
Online shopping.
Al-Adwan,Ahmad Samed
Alrousan,Mohammad
Al-Soud,Anas
Al-Yaseen,Hussein
Revealing the Black Box of Shifting from Electronic Commerce to Mobile Commerce: The Case of Jordan
description Abstract:Mobile computing and the wireless web are likely to become the next major business models following the era of electronic commerce. In particular, rapid growth and the advancement in mobile technologies indicate that mobile commerce (m-commerce) will be the dominant business model in the future. In developing countries, services in mobile commerce are in a phase of rapid growth, yet the relevant research is limited. Thus, to increase the adoption of m-commerce among consumers in developing countries such as Jordan, the current study develops a model of consumers’ intentions to transfer from traditional (internet-based) e-commerce to m-commerce. The proposed model was empirically validated using a total of 451 paper-based questionnaires that were collected from undergraduate students at three private Jordanian universities. The reliability and validity of the structural model were evaluated by performing exploratory and confirmatory factor analyses, while the structural model was assessed by employing the structural equation modelling approach. The findings demonstrate that consumers’ intention to shift from traditional e-commerce to m-commerce can be explained by factors related to perceived differences in technology and value. The research model offers useful and insightful information to help practitioners and developers focus their efforts in designing and delivering effective m-commerce applications.
author Al-Adwan,Ahmad Samed
Alrousan,Mohammad
Al-Soud,Anas
Al-Yaseen,Hussein
author_facet Al-Adwan,Ahmad Samed
Alrousan,Mohammad
Al-Soud,Anas
Al-Yaseen,Hussein
author_sort Al-Adwan,Ahmad Samed
title Revealing the Black Box of Shifting from Electronic Commerce to Mobile Commerce: The Case of Jordan
title_short Revealing the Black Box of Shifting from Electronic Commerce to Mobile Commerce: The Case of Jordan
title_full Revealing the Black Box of Shifting from Electronic Commerce to Mobile Commerce: The Case of Jordan
title_fullStr Revealing the Black Box of Shifting from Electronic Commerce to Mobile Commerce: The Case of Jordan
title_full_unstemmed Revealing the Black Box of Shifting from Electronic Commerce to Mobile Commerce: The Case of Jordan
title_sort revealing the black box of shifting from electronic commerce to mobile commerce: the case of jordan
publisher Universidad de Talca
publishDate 2019
url http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762019000100105
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AT alsoudanas revealingtheblackboxofshiftingfromelectroniccommercetomobilecommercethecaseofjordan
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