Factors Affecting on the Digital Piracy Behavior: An Empirical Study in Vietnam

Abstract: Digital products are illegally used in various areas in the world. This behavior causes bad effects on e-commerce activities. This study aimed to find out factors influencing digital piracy behavior in Vietnam, where digital piracy rate is fairly high. In previous research, the approach fo...

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Autores principales:	Trung Pham,Quoc, Minh Dang,Nhut, Trung Nguyen,Duc
Lenguaje:	English
Publicado:	Universidad de Talca 2020
Materias:	Digital piracy Intellectual property E-commerce Digital product Security Vietnam
Acceso en línea:	http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762020000200108
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spelling	oai:scielo:S0718-187620200002001082019-12-17Factors Affecting on the Digital Piracy Behavior: An Empirical Study in VietnamTrung Pham,QuocMinh Dang,NhutTrung Nguyen,Duc Digital piracy Intellectual property E-commerce Digital product Security Vietnam Abstract: Digital products are illegally used in various areas in the world. This behavior causes bad effects on e-commerce activities. This study aimed to find out factors influencing digital piracy behavior in Vietnam, where digital piracy rate is fairly high. In previous research, the approach focused on separate aspects and the scope focused mainly on students. Therefore, an integrated approach could return a better result. Based on the theory of planned behavior and related researches, this study proposed an integrated model to explore the factors affecting digital piracy behavior in Vietnam. Some viewpoints that have been integrated into the proposed model include a psychological, moral, legal, economic and technological viewpoint. The sample consists of 264 people in Ho Chi Minh City, Vietnam. The results showed that the perceived behavioral control strongly influences the intention, and then on the digital piracy behavior. Besides, perceived behavioral control is influenced by technology development and perceived risk. This research confirmed most of the proposed hypotheses and showed the important role of technology in predicting this kind of behavior in Vietnam. Based on the findings of this study, several suggestions have been made to mitigate the digital piracy situation in Vietnam.info:eu-repo/semantics/openAccessUniversidad de TalcaJournal of theoretical and applied electronic commerce research v.15 n.2 20202020-05-01text/htmlhttp://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762020000200108en10.4067/S0718-18762020000200108
institution	Scielo Chile
collection	Scielo Chile
language	English
topic	Digital piracy Intellectual property E-commerce Digital product Security Vietnam
spellingShingle	Digital piracy Intellectual property E-commerce Digital product Security Vietnam Trung Pham,Quoc Minh Dang,Nhut Trung Nguyen,Duc Factors Affecting on the Digital Piracy Behavior: An Empirical Study in Vietnam
description	Abstract: Digital products are illegally used in various areas in the world. This behavior causes bad effects on e-commerce activities. This study aimed to find out factors influencing digital piracy behavior in Vietnam, where digital piracy rate is fairly high. In previous research, the approach focused on separate aspects and the scope focused mainly on students. Therefore, an integrated approach could return a better result. Based on the theory of planned behavior and related researches, this study proposed an integrated model to explore the factors affecting digital piracy behavior in Vietnam. Some viewpoints that have been integrated into the proposed model include a psychological, moral, legal, economic and technological viewpoint. The sample consists of 264 people in Ho Chi Minh City, Vietnam. The results showed that the perceived behavioral control strongly influences the intention, and then on the digital piracy behavior. Besides, perceived behavioral control is influenced by technology development and perceived risk. This research confirmed most of the proposed hypotheses and showed the important role of technology in predicting this kind of behavior in Vietnam. Based on the findings of this study, several suggestions have been made to mitigate the digital piracy situation in Vietnam.
author	Trung Pham,Quoc Minh Dang,Nhut Trung Nguyen,Duc
author_facet	Trung Pham,Quoc Minh Dang,Nhut Trung Nguyen,Duc
author_sort	Trung Pham,Quoc
title	Factors Affecting on the Digital Piracy Behavior: An Empirical Study in Vietnam
title_short	Factors Affecting on the Digital Piracy Behavior: An Empirical Study in Vietnam
title_full	Factors Affecting on the Digital Piracy Behavior: An Empirical Study in Vietnam
title_fullStr	Factors Affecting on the Digital Piracy Behavior: An Empirical Study in Vietnam
title_full_unstemmed	Factors Affecting on the Digital Piracy Behavior: An Empirical Study in Vietnam
title_sort	factors affecting on the digital piracy behavior: an empirical study in vietnam
publisher	Universidad de Talca
publishDate	2020
url	http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762020000200108
work_keys_str_mv	AT trungphamquoc factorsaffectingonthedigitalpiracybehavioranempiricalstudyinvietnam AT minhdangnhut factorsaffectingonthedigitalpiracybehavioranempiricalstudyinvietnam AT trungnguyenduc factorsaffectingonthedigitalpiracybehavioranempiricalstudyinvietnam
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Factors Affecting on the Digital Piracy Behavior: An Empirical Study in Vietnam

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